Elevating Customer Service: Peter Mullen on Integrating AI with Human Expertise at Interactions

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Discover how to transform your customer service experience with insights from Peter Mullen, the Chief Marketing Officer of Interactions. How does Interactions seamlessly blend AI with the human touch to create customer support that's not just efficient, but also personal and engaging? This episode promises to unpack their unique managed services approach, specifically tailored to high-stakes industries like financial services. You'll hear about a remarkable case study involving a major North American bank and learn how their strategies led to significant improvements in customer support.
Navigate the complexities of starting your company's conversational AI journey with expert guidance. Peter Mullen shares valuable strategies for implementing AI in manageable steps, avoiding common pitfalls, and scaling up effectively. Learn why securing internal buy-in from senior executives is critical and how responsibly deploying AI over time can yield significant benefits. Plus, get a glimpse into the future of customer support and the groundbreaking technological advancements on the horizon that will redefine how brands interact with their customers. This episode is filled with practical advice and forward-thinking perspectives, making it a must-listen for anyone interested in the future of customer service.

More at https://linktr.ee/EvanKirstel

Chapters

1. Elevating Customer Service: Peter Mullen on Integrating AI with Human Expertise at Interactions (00:00:00)

2. Intelligent Virtual Assistance Revolution (00:00:02)

3. AI Journey and Future Opportunities (00:14:35)