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194: Bridging the Gap to User Generated Content with Charlotte Thompson
Manage episode 377584116 series 2877659
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Most people know Charlotte as Charlotte from Chicago. She is a professional traveler and has been to all 50 states and over 50 countries. Charlotte’s life motto is to make friends in unexpected places and she uses storytelling to help people travel more and in a way that fits their current lifestyle/budget.
Charlotte joins me to deep dive into user generated content. We get deep into the nitty gritty of brand deals, staying true to yourself, and creative ways to reach brands and build relationships to grow your business and revenue streams.
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Time Stamps:
00:00 - Podcast Intro
00:54 - Meet Charlotte
06:45 - Bridging the gap to UGC
08:50 - Approaching brands
12:25 - Charlotte’s coolest UGC campaign
14:28 - Charlotte’s worst UGC experience
21:16 - Charlotte’s revenue streams
25:19 - Advice for growing on TikTok
31:03 - Avoiding the super niche
240 episodes
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