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The Ins and Outs of Boston Calling | Young Influentials
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Content provided by Adweek. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Adweek or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Every year, music enthusiasts gather in Boston for an exciting weekend filled with performances by well-known artists such as Ed Sheeran, Hozier, and 2024’s It Girl Chappell Roan. Have you ever wondered what it takes to put together a diverse music festival that not only showcases incredible talent but also incorporates brand activations? In this episode, Boston Calling CEO Brian Appel shares the journey of creating the festival, the process of selecting top-notch performers and brands, and how the event continues to embody the charm of New England.
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Manage episode 428007279 series 2430263
Content provided by Adweek. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Adweek or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Every year, music enthusiasts gather in Boston for an exciting weekend filled with performances by well-known artists such as Ed Sheeran, Hozier, and 2024’s It Girl Chappell Roan. Have you ever wondered what it takes to put together a diverse music festival that not only showcases incredible talent but also incorporates brand activations? In this episode, Boston Calling CEO Brian Appel shares the journey of creating the festival, the process of selecting top-notch performers and brands, and how the event continues to embody the charm of New England.
…
continue reading
Hosted on Acast. See acast.com/privacy for more information.
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Similar to Yeah, That's Probably an Ad
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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…
continue reading
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