Chapter 7: Not The What… The Who

Zero to Unicorn

Leadership is tested when obstacles arise. Some may see them coming, but for Norhart, crisis fell into their lap.

In this episode, Norhart Facilities Director Keith tells the tale of how a harrowing incident at a construction site prompted Norhart to evolve their hiring practices and become a business empowered by a set of core values.

Furthermore, we uncover the fascinating stories of Dan's children, who earned their positions through meritocracy rather than nepotism. Shaped by their upbringing, they possess exceptional problem-solving skills and a sense of independence that contributes to the company's success.

Through these stories, you’ll witness how the organization’s mindset shifts from the what to the who.

Tune in to this episode of Zero to Unicorn to see how Norhart fights through crisis to become a values-based business.

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