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139: The burnout is real, Facebook backlash, what consumers want from brands
Manage episode 267935941 series 2286413
In our July 2020 episode, we discuss:
Edelman's Trust Barometer Special Report: Brand Trust in 2020 (3:40)
What Black Lives Matter supporters want brands to do (4:45)
What companies and employees are posting on LinkedIn (5:55)
COVID-19’s impact on marketing (7:00)
Spotlight: Arby’s audio tweets (9:05)
The impact of the Facebook boycott (11:15)
Andy Krall of Brandpoint (18:00)
Reuters Institute Digital News Report 2020 (20:30)
Preventing comms burnout (28:45)
OPENING
CONVERGENCE Summit 2020
QUICK NEWS & QUICK TAKES
Trust Barometer Special Report: Brand Trust in 2020
What Black Lives Matter supporters want brands to do
Companies continue to speak up as the conversation on LinkedIn shifts to injustice
Four points about COVID-19’s impact on marketing
MINNESOTA PRSA EVENT
The Power of Language: Understanding Complexities when Communicating with Diverse Audiences
SPOTLIGHT
Arby’s audio tweets
TALKING POINTS
Facebook's future keeps getting murkier
Facebook has a PR problem, not a long-term revenue problem
Walmart, McDonalds, and Geico are the latest companies to reportedly pull advertising from Facebook amid a growing boycott
Facebook and Instagram to study racial bias against African Americans, Hispanics on their platforms
Reuters Institute Digital News Report 2020
You can’t do everything so slow yourself down
Microsoft analyzed data on its newly remote workforce
I Started a New Job in a Pandemic
MORE INFORMATION
TheTalkingPointsPodcast.com
Apple Podcasts page
Spotify page
Subscribe to Arik's weekly email
SPONSORS
Brandpoint
Minnesota PRSA
Learn more about your ad choices. Visit megaphone.fm/adchoices
191 episodes
Manage episode 267935941 series 2286413
In our July 2020 episode, we discuss:
Edelman's Trust Barometer Special Report: Brand Trust in 2020 (3:40)
What Black Lives Matter supporters want brands to do (4:45)
What companies and employees are posting on LinkedIn (5:55)
COVID-19’s impact on marketing (7:00)
Spotlight: Arby’s audio tweets (9:05)
The impact of the Facebook boycott (11:15)
Andy Krall of Brandpoint (18:00)
Reuters Institute Digital News Report 2020 (20:30)
Preventing comms burnout (28:45)
OPENING
CONVERGENCE Summit 2020
QUICK NEWS & QUICK TAKES
Trust Barometer Special Report: Brand Trust in 2020
What Black Lives Matter supporters want brands to do
Companies continue to speak up as the conversation on LinkedIn shifts to injustice
Four points about COVID-19’s impact on marketing
MINNESOTA PRSA EVENT
The Power of Language: Understanding Complexities when Communicating with Diverse Audiences
SPOTLIGHT
Arby’s audio tweets
TALKING POINTS
Facebook's future keeps getting murkier
Facebook has a PR problem, not a long-term revenue problem
Walmart, McDonalds, and Geico are the latest companies to reportedly pull advertising from Facebook amid a growing boycott
Facebook and Instagram to study racial bias against African Americans, Hispanics on their platforms
Reuters Institute Digital News Report 2020
You can’t do everything so slow yourself down
Microsoft analyzed data on its newly remote workforce
I Started a New Job in a Pandemic
MORE INFORMATION
TheTalkingPointsPodcast.com
Apple Podcasts page
Spotify page
Subscribe to Arik's weekly email
SPONSORS
Brandpoint
Minnesota PRSA
Learn more about your ad choices. Visit megaphone.fm/adchoices
191 episodes
All episodes
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