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Best Arik Hanson and Kevin Hunt podcasts we could find (updated August 2020)
Best Arik Hanson and Kevin Hunt podcasts we could find
Updated August 2020
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In our July 2020 episode, we discuss: Edelman's Trust Barometer Special Report: Brand Trust in 2020 (3:40) What Black Lives Matter supporters want brands to do (4:45) What companies and employees are posting on LinkedIn (5:55) COVID-19’s impact on marketing (7:00) Spotlight: Arby’s audio tweets (9:05) The impact of the Facebook boycott (11:15) Andy…
 
Arik interviews Marsha Pitts-Phillips, the Diversity and Inclusion Officer for the Minnesota chapter of the Public Relations Society of America, and the president and founder of MRPP & Associates Communications. They discuss a variety of topics relevant to the communications landscape right now, including what companies are saying during this perio…
 
In our June 2020 episode, we discuss: The aftermath of the death of George Floyd and the communications aspects (2:30) Instagram's new payouts for influencers (12:00) How podcasting has weathered the pandemic (14:00) Muck Rack's "The State of Journalism 2020" (16:35) Spotlight: 'Your job seems too boring' (20:05) The impact of partisan politics on …
 
Arik interviews Casey Hall of Lumberjack Social. They discuss several trends in social media to pay attention to during the COVID-19 pandemic: Executive use of social media, brand journalism, Instagram, TikTok, pandemic-related content from brands, and Twitch. LINKS Lumberjack Social Key insights: Day one post COVID-19, the mobile app economy takes…
 
In our May 2020 episode, we discuss: Cision's 2020 Global State of the Media Report (3:50) CEOs seeing record engagement on LinkedIn (5:20) The role of social during COVID-19 (7:50) Spotlight: Kaiser Permanente's TikTok win (10:10) Disastertising (12:55) Ideas to prepare for the pandemic rebound (24:50) Bosses who micromanage remote workers (30:35)…
 
Thank you for listening. We understandably devoted most of our time in this episode to discussing various aspects of COVID-19 communications. Please take note of a Minnesota PRSA event you also may find helpful, that we mention toward the end of the show: "Communicating during COVID-19: A virtual town hall for communicators by communicators." In ou…
 
LINKS How social networks are surging and changing during the COVID-19 outbreak Content marketing that is truly making a difference during the COVID-19 outbreak Blue Cross joins Allina to launch skilled volunteer effort to create masks for hospitals and clinics LinkedIn: Life Time Inc. How to take your next conference call from your "tent" Brands a…
 
Note: One of our discussion items this month is about the communications aspects of the coronavirus (COVID-19). This episode was recorded before March 11, before the most recent developments (the classification of the virus as a pandemic, the restrictions on U.S. travel related to Europe, the NBA's decision to suspend its season, etc...) In our Mar…
 
Arik interviews Shahbaz Khan, director of digital content for the Minnesota Timberwolves and Minnesota Lynx. LINKS Shahbaz Khan - Twitter Timberwolves - Twitter Timberwolves - Instagram Timberwolves - Facebook MORE INFORMATION TheTalkingPointsPodcast.com Apple Podcasts page Spotify page Subscribe to Arik's weekly email SPONSORS David James Group Br…
 
In our February 2020 episode, we discuss: Is it time for brands to hold their tongues on hot topics? (2:05) Poppulo's Employee Communications Report 2020 (3:55) LinkedIn's growth (5:40) Spotlight: An IG account mocking influencers (8:55) Spotlight: Winona, Minnesota's response to Winona Ryder (10:40) Are we in the era of antisocial social media? (1…
 
In our January 2020 episode, we discuss: Facebook's ban on deepfakes (3:00) A study that says comms directors are in “content chaos” (4:50) How social media 'stumps' marketers (7:00) Spotlight: Panera addresses angry tweets (9:45) The differences between a heritage brand and an innovator brand (12:05) Gen Z's impact on social media marketing (19:20…
 
We're closing out 2019 with this interview episode featuring Nick Westergaard, chief strategist and partner at Brand Driven Digital. Nick also teaches at the University of Iowa, speaks at numerous conferences, hosts the "On Brand" podcast, and has written two books: "Brand Now" and "Get Scrappy." We talked with Nick in his office in Iowa City about…
 
In our December 2019 episode, we discuss: The FTC's new advertising disclosures guidance for online influencers (2:30) The Spoken Word Audio Report from NPR/Edison Research (3:55) Content marketing planning for 2020 (4:55) Spotlight: South Dakota is on meth (7:10) Cision and PRWeek's 2019 Global Comms Report (15:20) The 2020 Relevance Report from t…
 
Our interview episode for November features Lisa Grimm, former director of social media and influencer marketing at Whole Foods. She previously held marketing and communications at space150 and Mall of America, among others. She talks about how she's spending her time during her current sabbatical, shares some great takeaways and tips from her resp…
 
In our November 2019 episode, we discuss: Social Media Breakfast MSP's podcasting event (2:20) PRWeek & Boston University's 2019 Bellwether Survey (3:10) How to promote podcasts (4:20) Results from a poll of B2B marketers (6:30) Spotlight: An issue for Panera (10:00) Ideas for a behind-the-scenes video series (12:45) How blogging has changed (18:40…
 
Our interview episode for October features Scott Severson, president of Brandpoint. He talks about the content marketing strategies and tactics involved in employer branding. And he offers ideas for getting started, measurement and how a positive employer brand supports an organization's recruiting and reputation. MORE INFORMATION Show page and lin…
 
In our October 2019 episode, we discuss: Social Media Breakfast MSP's podcasting event (2:05) The Page Society's CCO report (3:40) A PESO primer (6:15) Why fewer people see brands as political (7:45) Spotlight: P&G's TV show (10:40) The impact of employee social advocacy programs on personal brands (12:30) If YouTube should be getting more attentio…
 
Our latest “Hot Topics” edition focuses on podcasting for businesses and organizations. We’re joined by Gary Jordan from NASA's "Houston We Have a Podcast," Marie McGehee from Verizon's "Up To Speed" and LouAnn Berglund Haaf from Cambria's "Beyond the Surface." Kevin also joins in as a guest, to talk about the "A Taste of General Mills" podcast tha…
 
In our September 2019 episode, we discuss: The death of the click in Google searches (3:45) Adobe's 2019 Brand Content Survey (5:35) Facebook's move to remove Like counts (7:25) Spotlight: A perhaps strategic Twitter war win for Popeye's (9:40) The fading relevance of AP style (14:30) Why you and your coworkers should be more active on LinkedIn (25…
 
Our interview episode for August features Drew Navolio, vice president of Client Services; and Dan Jasker, director of Digital Services, at David James Group. They talk about their work with the Society of Women Engineers and the organization's blog: “All Together Now.” Plus, they discuss blog platforms, content strategy and blogging best practices…
 
In their August 2019 episode, Arik Hanson and Kevin Hunt discuss: The "demetrication" trend in social media (2:00) A lesson from news websites about how not to overwhelm your online readers (4:10) Edelman's employee backlash (6:30) Spotlight: REI's new magazine (9:25) Arik's advice for your personal social media activity (10:50) Does taking risks i…
 
Our 5th anniversary edition - Thanks for listening! The Quick News & Quick Takes segment this month includes Ogilvy's latest Global Media Influence Survey (4:00), why you're seeing posts from people you don't follow in your Instagram feed (5:40) and some mobile marketing data at the halfway point of 2019 (8:10). The Talking Points Spotlight feature…
 
Our interview episode for June features Chris Iles, senior director, Brand Experience and Innovation, with the Minnesota Twins. With the team having its best season in years, he's got a great gig. Iles talks with us about his career, role and his team with the Twins. Plus, how the Twins approach creative content and innovation for the experience fa…
 
The Quick News & Quick Takes segment this month includes the 2019 Social Media Marketing Industry Report from Social Media Examiner (3:20), a report on podcasting behavior and podcast advertising (6:10) and a revealing study that examines the state of social media teams (8:15). The Talking Points Spotlight features the Wikipedia drama with The Nort…
 
Our interview episode for May features Maggie Habashy, director of external operations for the 2019 Minneapolis Final Four Local Organizing Committee. She talks with us about her role on the committee, what it was like to be part of the Final Four, and the lessons learned by stepping out and experiencing a big event like that in her PR/communicatio…
 
The Quick News & Quick Takes segment this month includes stories about Facebook’s redesign (3:05), Instagram tests hiding likes (4:45) and Cision's 2019 State of the Media report (6:55). The Talking Points Spotlight features a milestone for Delta’s Sky magazine (9:40), plus a heads-up for our Minnesota listeners about an event the weekend of May 18…
 
Our latest “Hot Topics” edition focuses on Instagram Stories. We’re joined by Michelle Voss, director of social media for the University of Minnesota Athletics Department; Caitlin Hannah, social media strategist at Explore Minnesota Tourism; and Carrie Wyman, director of marketing at Brandpoint. In this discussion, we cover: how they are using Inst…
 
The Quick News & Quick Takes segment this month includes stories about “Gullennials” who trust people online more than their parents (3:25), a website making it more clear when articles are old (5:15), and an “unpopular” list of marketing trends for 2019 (6:50). The Talking Points Spotlight features Budweiser’s tribute to NBA great Dwyane Wade (10:…
 
The Quick News & Quick Takes segment this month includes the latest data on podcast consumption, and a Facebook exodus too (2:50), how Instagram is being used to spread hate (4:50), and media trends highlighted at SXSW (7:55 ). The Talking Points Spotlight features a timely basketball-themed event from Land O’Lakes (11:00). And, the Talking Points …
 
Our interview episode for March features Ron Zywicki, managing director and partner at the David James Group. He talks with us about working with nonprofits on rebranding, what to take into account with those projects, and more. For show notes, visit TheTalkingPointsPodcast.com. If you have feedback or a suggestion for an interview, article or topi…
 
The Quick News & Quick Takes segment this month includes discussions about the 2019 Edelman Trust Barometer’s emphasis on employees and their employers (4:40), a survey that suggests CEOs want to talk sales, not social issues (6:45) and a Facebook report on what Instagram users expect from brands (8:10). The Talking Points Spotlight features a soci…
 
Our interview episode for February features John Lucas, assistant vice chancellor for Communications at the University of Wisconsin. He talks about his work managing internal and external projects, which focuses on helping UW tell its own story on a variety of channels. He also highlights his team and the content they produce, the university’s use …
 
The Quick News and Quick Takes segment this month includes stories about research into the true pace of the spread of a technology platform or behavior online (4:55), a new AI tool for reporters at Forbes to provide thought-starters for their stories (6:20), and a survey of public attitudes about what the social media platforms serve up in their al…
 
Here’s our first “Hot Topics” edition of 2019. The focus of this one is on executive use of social media. We’re joined by Tom Buchheim of American Family Insurance in Madison, Wisconsin, a company whose program with CEO Jack Salzwedel is recognized as one of the most dynamic and successful among Fortune 500 brands. Buchheim and Salzwedel’s work ear…
 
This road trip episode from our recent visit to Madison, Wisconsin, gave us a chance to reflect on some lessons from the various stops on our career path. Also, we tackle a few career questions we’ve received recently: advice for the college student who feels like they’ve done a lot to prepare for a communications career but still can’t quite get t…
 
Our first-ever road trip episode, recorded in the car on the way to Madison, Wisconsin. So It’s a much different format than you’re used to from us. We asked you for questions related to your work in communications, so we took them one by one as we made our way through the Badger state. Pardon the in-car road noise! Topics include: Email marketing,…
 
We recorded this episode at the University of Wisconsin. The Quick News and Quick Takes segment this month includes stories about Facebook’s business and PR troubles (4:10), data about Instagram Stories (7:10), and why the news consumption habits of high school students will require big changes for the news industry (9:25). The Talking Points Spotl…
 
It’s our 100th show - thanks for listening! Here’s a bonus episode for November, as Arik talks with Natalie Bushaw, senior director of Public Relations and Internal Communications at Life Time. In this interview, she talks about her role in leading how Life Time communicates both externally and internally, her career (agency and corporate) and the …
 
Thanks for listening! Here’s our November episode: The Quick News & Quick Takes segment this month includes a great resource for employee advocacy programs (2:30), blogging stats and trends from Orbit’s annual survey (6:15) and a writer’s idea on how to fix podcasting before it jumps the shark (8:20). The Talking Points Spotlight highlights a battl…
 
Thanks for listening! Here’s the latest edition of our “Hot Topics” series. The focus of this show is on influencer marketing. We’re joined by Chanel Schmidt from Sleep Number and Maggie LaMaack of Fast Horse. They bring their perspective, from working with influencers of all kinds, so we cover quite a bit in this conversation: How to identify and …
 
Thanks for listening! Here’s our October episode: The Quick News & Quick Takes segment this month includes stories about the use of social media by the Fortune 500 and the popularity of the platforms (2:15), what people expect when they interact with a brand or company on social media (5:25) and an interesting survey of PR and social media salaries…
 
Thanks for listening! Here’s a bonus episode for September, as Arik talks with Felicia Johnson, social media manager with the Minnesota Vikings. In this interview, she talks about her role on the front lines of the NFL. Cool job! Johnson also talks about the fact that women are behind many of the social media accounts for professional sports teams.…
 
Thanks for listening! Here’s our September episode: The Quick News & Quick Takes segment this month includes stories about how people get their news in social media (5:45), a look at new data about social media advertising (7:45) and tools that aim to help increase employee engagement (9:15). The Talking Points Spotlight highlights how Land O’Lakes…
 
Thanks for listening! Here’s a bonus episode for August, as Kevin talks with Chad Mitchell, former senior director of digital communications at Walmart, now with Perfect Sense as a VP, Corporate Practice. In this interview, he talks about his career at Walmart and the company’s approach to storytelling. He also discusses the challenges for corporat…
 
Thanks for listening! Here’s our August episode: The Quick News & Quick Takes segment this month includes stories about declining engagement on Facebook (5:10), a study about executive decision-making: do they go with their gut or with data? (6:45) And, the smart audio report from NPR and Edison Research (8:30). The Talking Points Spotlight highlig…
 
Thanks for listening! Here’s the second edition of our “Hot Topics” series. The focus of the discussion in this show is on gender differences in the practice of public relations, and work-life balance for women in PR roles. We’re joined by Amelia Reigstad, faculty member at the University of Minnesota Hubbard School of Journalism & Mass Communicati…
 
Thanks for listening! Here’s our June episode: The Quick News & Quick Takes segment this month includes stories about how Facebook is hiring people to help combat fake news (4:35), the huge increase in the creation and consumption of the story format, like Instagram Stories (5:20) and a study on journalists’ options of the press release (7:30). The…
 
Thanks for listening! Here’s a bonus episode for June, as Kevin and Arik talk with Brad Ruiter, vice president of communications for the Minnesota Timberwolves and Minnesota Lynx basketball teams. In this interview, he talks about his role and how his staff is structured, the day-to-day work for professional sports, and offers advice for anyone loo…
 
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