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Content provided by Arik Hanson and Kevin Hunt, Arik Hanson, and Kevin Hunt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Arik Hanson and Kevin Hunt, Arik Hanson, and Kevin Hunt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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149: The PESO Model (w/Gini Dietrich), DQ employee's viral TikTok, social posts in trying times
Manage episode 282379068 series 2286413
Content provided by Arik Hanson and Kevin Hunt, Arik Hanson, and Kevin Hunt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Arik Hanson and Kevin Hunt, Arik Hanson, and Kevin Hunt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Our January 2021 episode includes:
The PESO Model (1:25)
Guest: Gini Dietrich, Spin Sucks (7:40)
Spotlight: Dairy Queen employee on TikTok (19:15)
How employee comms can help fight change fatigue (22:05)
Digital marketing trends for 2021 (24:25)
Listener question: How should brands approach social media during breaking/developing news? (26:40)
LINKS
TALKING POINT
Why communicators must (finally) embrace the PESO Model
12 Days of Christmas: Eight communications podcasts
Spin Sucks
SPONSOR EVENTS
"Bringing the Civil Back Into Civil Discourse: What PR Professionals Need to Know and Do"
PR North - Winter Edition
SPOTLIGHT
Ancaster teen gains TikTok fame with viral Dairy Queen videos
QUICK NEWS & QUICK TAKES
Why change fatigue from 2020 threatens the business changes needed to survive 2021
7 digital marketing trends of focus for 2021
CLOSING
Do older PR pros ignore influencer marketing?
9 social media trends every marketer must know for 2021: A conversation with Arik Hanson
MORE INFORMATION
HansonandHunt.com
Apple Podcasts page
Spotify page
Subscribe to Arik's weekly email
SPONSORS
Brandpoint
Minnesota PRSA
Learn more about your ad choices. Visit megaphone.fm/adchoices
191 episodes
Share
Manage episode 282379068 series 2286413
Content provided by Arik Hanson and Kevin Hunt, Arik Hanson, and Kevin Hunt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Arik Hanson and Kevin Hunt, Arik Hanson, and Kevin Hunt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Our January 2021 episode includes:
The PESO Model (1:25)
Guest: Gini Dietrich, Spin Sucks (7:40)
Spotlight: Dairy Queen employee on TikTok (19:15)
How employee comms can help fight change fatigue (22:05)
Digital marketing trends for 2021 (24:25)
Listener question: How should brands approach social media during breaking/developing news? (26:40)
LINKS
TALKING POINT
Why communicators must (finally) embrace the PESO Model
12 Days of Christmas: Eight communications podcasts
Spin Sucks
SPONSOR EVENTS
"Bringing the Civil Back Into Civil Discourse: What PR Professionals Need to Know and Do"
PR North - Winter Edition
SPOTLIGHT
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QUICK NEWS & QUICK TAKES
Why change fatigue from 2020 threatens the business changes needed to survive 2021
7 digital marketing trends of focus for 2021
CLOSING
Do older PR pros ignore influencer marketing?
9 social media trends every marketer must know for 2021: A conversation with Arik Hanson
MORE INFORMATION
HansonandHunt.com
Apple Podcasts page
Spotify page
Subscribe to Arik's weekly email
SPONSORS
Brandpoint
Minnesota PRSA
Learn more about your ad choices. Visit megaphone.fm/adchoices
191 episodes
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Similar to Hanson & Hunt
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