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Planned Giving: using data to unlock your opportunity
Manage episode 268438570 series 2286183
Ed Sluga is joined again by planned giving thought leader Ken Ramsay as they discuss the most important asset of any organization's fundraising program - their data base. Using data effectively for the advancement of a planned giving program is fundamental to long-term and sustainable success. Ed and Ken discuss the rationale for regular data review and the steps necessary to use your data base to its fullest effect in your program.
24 episodes
Manage episode 268438570 series 2286183
Ed Sluga is joined again by planned giving thought leader Ken Ramsay as they discuss the most important asset of any organization's fundraising program - their data base. Using data effectively for the advancement of a planned giving program is fundamental to long-term and sustainable success. Ed and Ken discuss the rationale for regular data review and the steps necessary to use your data base to its fullest effect in your program.
24 episodes
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