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How to Successfully Set Up a Subscription E-commerce Business with Amit Singhal
Manage episode 308958526 series 3019960
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Today we have invited Amit Singhal to discuss with us how he and his team were able to Successfully Set Up a Subscription E-commerce Business. Amit is a Digital Commerce leader experienced in developing and driving revenue opportunities in Fortune 500 Consumer goods companies with expertise in all things digital – eCommerce, Direct-to-Consumer, B2B & Commercial Analytics. He led the creation of the highly successful Subscription-based Direct-to-Consumer business ‘Hill’s to Home’ in the USA for Hill’s Pet Nutrition, a division of Colgate Palmolive. Topics Covered: - The three key things to consider before trying to start a subscription business. - The road to a successful subscription business may not be what you think. - Starting a company inside is a large corporate isn’t easy, what’s the trick?
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