Bitcoin pioneer Charlie Shrem peels back the layers on the lives and backgrounds of the world's most impactful innovators. Centering around intimate narratives, Shrem uncovers a detailed, previously unspoken story of the genesis and evolution of bitcoin, cryptocurrency, artificial intelligence, and the web3 movements. Join Shrem as he journeys through the uncharted territories of tech revolutions, revealing the human side of the stories that shaped the digital world we live in today.
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[138] 7 Tips for Striking a Win-Win-Win Deal With a New Sponsor
MP3•Episode home
Manage episode 310274693 series 3051302
Content provided by Jerod Morris and Jonny Nastor, Jerod Morris, and Jon Nastor. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jerod Morris and Jonny Nastor, Jerod Morris, and Jon Nastor or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Sponsorships are one of the most common and potentially reliable ways to monetize a podcast. But especially for podcasters with smaller audiences -- those who don't have access to the bigger networks of corporate podcast advertisers -- getting conversations going with potential sponsors isn't easy, and knowing how to propose terms and set up deals isn't always clear.
We hope to shed some light on that with this episode, in the wake of Jerod signing up a new sponsor for The Assembly Call. He learned a few things from the experience, and you know Jonny always has plenty of advice to provide when it comes to sponsorships.
Among the topics we discuss:
• The unique story of how Jerod's latest sponsorship deal came out.
• An underrated source for potential sponsors.
• The importance of having "ad spots" in your show even before you sell your first ad.
• The three parties that any sponsorship deal always has to be a win-win-win for.
• What to use as a starting point for terms and negotiations.
• The benefits of a sponsorship/affiliate blend.
• The importance of not being an asshole.
• Why you need to be organized and take the lead.
• What data to present to potential sponsors and how to respond to their requests.
And much more.
…
continue reading
We hope to shed some light on that with this episode, in the wake of Jerod signing up a new sponsor for The Assembly Call. He learned a few things from the experience, and you know Jonny always has plenty of advice to provide when it comes to sponsorships.
Among the topics we discuss:
• The unique story of how Jerod's latest sponsorship deal came out.
• An underrated source for potential sponsors.
• The importance of having "ad spots" in your show even before you sell your first ad.
• The three parties that any sponsorship deal always has to be a win-win-win for.
• What to use as a starting point for terms and negotiations.
• The benefits of a sponsorship/affiliate blend.
• The importance of not being an asshole.
• Why you need to be organized and take the lead.
• What data to present to potential sponsors and how to respond to their requests.
And much more.
151 episodes
MP3•Episode home
Manage episode 310274693 series 3051302
Content provided by Jerod Morris and Jonny Nastor, Jerod Morris, and Jon Nastor. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jerod Morris and Jonny Nastor, Jerod Morris, and Jon Nastor or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Sponsorships are one of the most common and potentially reliable ways to monetize a podcast. But especially for podcasters with smaller audiences -- those who don't have access to the bigger networks of corporate podcast advertisers -- getting conversations going with potential sponsors isn't easy, and knowing how to propose terms and set up deals isn't always clear.
We hope to shed some light on that with this episode, in the wake of Jerod signing up a new sponsor for The Assembly Call. He learned a few things from the experience, and you know Jonny always has plenty of advice to provide when it comes to sponsorships.
Among the topics we discuss:
• The unique story of how Jerod's latest sponsorship deal came out.
• An underrated source for potential sponsors.
• The importance of having "ad spots" in your show even before you sell your first ad.
• The three parties that any sponsorship deal always has to be a win-win-win for.
• What to use as a starting point for terms and negotiations.
• The benefits of a sponsorship/affiliate blend.
• The importance of not being an asshole.
• Why you need to be organized and take the lead.
• What data to present to potential sponsors and how to respond to their requests.
And much more.
…
continue reading
We hope to shed some light on that with this episode, in the wake of Jerod signing up a new sponsor for The Assembly Call. He learned a few things from the experience, and you know Jonny always has plenty of advice to provide when it comes to sponsorships.
Among the topics we discuss:
• The unique story of how Jerod's latest sponsorship deal came out.
• An underrated source for potential sponsors.
• The importance of having "ad spots" in your show even before you sell your first ad.
• The three parties that any sponsorship deal always has to be a win-win-win for.
• What to use as a starting point for terms and negotiations.
• The benefits of a sponsorship/affiliate blend.
• The importance of not being an asshole.
• Why you need to be organized and take the lead.
• What data to present to potential sponsors and how to respond to their requests.
And much more.
151 episodes
All episodes
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