How Product-Led Content Drove Sparktoro's Higher Retention

Growth Marketing Stories

Content provided by Aazar Ali Shad. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Aazar Ali Shad or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

2+ y ago 31:04

MP3•Episode home

In this episode, we discussed how to launch product-led content.

Discussion timestamps:

2:17: How to think about job switching as a marketer

7:10 - How Amanda drove product-led content with Sparktoro

12:11 - The challenges with product-led content

16:39 - How to think about content when you are creating a category

26:36 - Her hot take on A/B testing

Links:

Supported by - Growth Mentor

What if you could tap into the experience of 340+ startup and marketing mentors?

Have 1-on-1 conversations about growth, marketing, and everything in between with the world's top 3% of startup and marketing mentors.

Use the code aazar15 and get an exclusive 15% discount for Growth Mentor listeners.

80 episodes

#Tech #MBA #Entrepreneur #Business #Podcasting Education #Marketing #Aazar Ali Shad