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Episode 1-Am I A Fear Monger?
Manage episode 336296740 series 3136357
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A few months ago I was told that my marketing was cheap because they believed I was using fear mongering to get them to buy from my company. I decided to research what fear mongering REALLY was and if I was guilty as charged.
Turns out I learned a few lessons along the way about the science of fear, how fear is truly used in marketing and how in order to not be considered deceptive the changes I need to make in my marketing.
Podcast music courtesy of Laser Groove Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0 License
http://creativecommons.org/licenses/by/3.0/
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