The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
Content provided by Echocast Radio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Echocast Radio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!
Go offline with the Player FM app!
EP147: A Podcast Fit For A King
M4A•Episode home
Manage episode 356167540 series 2564509
Content provided by Echocast Radio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Echocast Radio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This week’s guest on The DOC & The GURU Podcast is Alistair King, Co-Founder of King James and MD/Chief Creative Officer (Africa), Accenture Song. We often say it, as we continue to have such great guests, but this is really an episode not to miss.
In a fantastic chat, Alistair discusses having great aspirations and dreams, detours along the way, the highlights of building SA’s most successful independent agency over 24 years and then selling last year to Accenture Song, the world’s largest digital agency.
We chat about the work and people, culture and clients, as well as constant reinvention and agility (as Alistair wrote his first ad-copy on an old-school typewriter). So, if you want to hear about consulting houses using creativity to solve complex business problems, the thrill of people discussing your advert in a bar, with a healthy dose of life lessons thrown in, then this is the show for you.
#creativity #advertising #marketing #media Facebook
…
continue reading
In a fantastic chat, Alistair discusses having great aspirations and dreams, detours along the way, the highlights of building SA’s most successful independent agency over 24 years and then selling last year to Accenture Song, the world’s largest digital agency.
We chat about the work and people, culture and clients, as well as constant reinvention and agility (as Alistair wrote his first ad-copy on an old-school typewriter). So, if you want to hear about consulting houses using creativity to solve complex business problems, the thrill of people discussing your advert in a bar, with a healthy dose of life lessons thrown in, then this is the show for you.
#creativity #advertising #marketing #media Facebook
152 episodes
M4A•Episode home
Manage episode 356167540 series 2564509
Content provided by Echocast Radio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Echocast Radio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This week’s guest on The DOC & The GURU Podcast is Alistair King, Co-Founder of King James and MD/Chief Creative Officer (Africa), Accenture Song. We often say it, as we continue to have such great guests, but this is really an episode not to miss.
In a fantastic chat, Alistair discusses having great aspirations and dreams, detours along the way, the highlights of building SA’s most successful independent agency over 24 years and then selling last year to Accenture Song, the world’s largest digital agency.
We chat about the work and people, culture and clients, as well as constant reinvention and agility (as Alistair wrote his first ad-copy on an old-school typewriter). So, if you want to hear about consulting houses using creativity to solve complex business problems, the thrill of people discussing your advert in a bar, with a healthy dose of life lessons thrown in, then this is the show for you.
#creativity #advertising #marketing #media Facebook
…
continue reading
In a fantastic chat, Alistair discusses having great aspirations and dreams, detours along the way, the highlights of building SA’s most successful independent agency over 24 years and then selling last year to Accenture Song, the world’s largest digital agency.
We chat about the work and people, culture and clients, as well as constant reinvention and agility (as Alistair wrote his first ad-copy on an old-school typewriter). So, if you want to hear about consulting houses using creativity to solve complex business problems, the thrill of people discussing your advert in a bar, with a healthy dose of life lessons thrown in, then this is the show for you.
#creativity #advertising #marketing #media Facebook
152 episodes
All episodes
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.