The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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EP147: A Podcast Fit For A King
Manage episode 356167540 series 2564509
Content provided by Echocast Radio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Echocast Radio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This week’s guest on The DOC & The GURU Podcast is Alistair King, Co-Founder of King James and MD/Chief Creative Officer (Africa), Accenture Song. We often say it, as we continue to have such great guests, but this is really an episode not to miss.
In a fantastic chat, Alistair discusses having great aspirations and dreams, detours along the way, the highlights of building SA’s most successful independent agency over 24 years and then selling last year to Accenture Song, the world’s largest digital agency.
We chat about the work and people, culture and clients, as well as constant reinvention and agility (as Alistair wrote his first ad-copy on an old-school typewriter). So, if you want to hear about consulting houses using creativity to solve complex business problems, the thrill of people discussing your advert in a bar, with a healthy dose of life lessons thrown in, then this is the show for you.
#creativity #advertising #marketing #media Facebook
…
continue reading
In a fantastic chat, Alistair discusses having great aspirations and dreams, detours along the way, the highlights of building SA’s most successful independent agency over 24 years and then selling last year to Accenture Song, the world’s largest digital agency.
We chat about the work and people, culture and clients, as well as constant reinvention and agility (as Alistair wrote his first ad-copy on an old-school typewriter). So, if you want to hear about consulting houses using creativity to solve complex business problems, the thrill of people discussing your advert in a bar, with a healthy dose of life lessons thrown in, then this is the show for you.
#creativity #advertising #marketing #media Facebook
152 episodes
Share
Manage episode 356167540 series 2564509
Content provided by Echocast Radio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Echocast Radio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This week’s guest on The DOC & The GURU Podcast is Alistair King, Co-Founder of King James and MD/Chief Creative Officer (Africa), Accenture Song. We often say it, as we continue to have such great guests, but this is really an episode not to miss.
In a fantastic chat, Alistair discusses having great aspirations and dreams, detours along the way, the highlights of building SA’s most successful independent agency over 24 years and then selling last year to Accenture Song, the world’s largest digital agency.
We chat about the work and people, culture and clients, as well as constant reinvention and agility (as Alistair wrote his first ad-copy on an old-school typewriter). So, if you want to hear about consulting houses using creativity to solve complex business problems, the thrill of people discussing your advert in a bar, with a healthy dose of life lessons thrown in, then this is the show for you.
#creativity #advertising #marketing #media Facebook
…
continue reading
In a fantastic chat, Alistair discusses having great aspirations and dreams, detours along the way, the highlights of building SA’s most successful independent agency over 24 years and then selling last year to Accenture Song, the world’s largest digital agency.
We chat about the work and people, culture and clients, as well as constant reinvention and agility (as Alistair wrote his first ad-copy on an old-school typewriter). So, if you want to hear about consulting houses using creativity to solve complex business problems, the thrill of people discussing your advert in a bar, with a healthy dose of life lessons thrown in, then this is the show for you.
#creativity #advertising #marketing #media Facebook
152 episodes
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Similar to The DOC and the GURU
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
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…
continue reading
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continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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