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You Get a Sub-Brand, YOU Get a Sub-Brand | Episode 28

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Manage episode 357982677 series 3454577
Content provided by Auto Buyers Guide. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Auto Buyers Guide or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Brian joins Alex this week to talk about the sub-brand trend, where automakers create families out of popular model lines. Toyota tried and failed with the Prius, Land Rover tried and massively succeeded with the Range Rover. GM seems to be considering going all-in with Camaro, Corvette and Escalade sub-brands. Should that be considered overkill, or are brands like Jeep and Ford onto something with this?

Podcast theme by Brian Roskelly.

This episode's music provided by:

Tell Me by LiQWYD https://soundcloud.com/liqwyd
Creative Commons — Attribution 3.0 Unported — CC BY 3.0
Free Download / Stream: http://bit.ly/3FdVTLA
Music promoted by Audio Library https://youtu.be/telMC7ADrDA

  continue reading

43 episodes

Artwork
iconShare
 
Manage episode 357982677 series 3454577
Content provided by Auto Buyers Guide. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Auto Buyers Guide or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Brian joins Alex this week to talk about the sub-brand trend, where automakers create families out of popular model lines. Toyota tried and failed with the Prius, Land Rover tried and massively succeeded with the Range Rover. GM seems to be considering going all-in with Camaro, Corvette and Escalade sub-brands. Should that be considered overkill, or are brands like Jeep and Ford onto something with this?

Podcast theme by Brian Roskelly.

This episode's music provided by:

Tell Me by LiQWYD https://soundcloud.com/liqwyd
Creative Commons — Attribution 3.0 Unported — CC BY 3.0
Free Download / Stream: http://bit.ly/3FdVTLA
Music promoted by Audio Library https://youtu.be/telMC7ADrDA

  continue reading

43 episodes

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