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How Panini Is Using Web3 To Create Digital Markets And Collectibles
Manage episode 363740359 series 3450226
Panini, the biggest name in sports trading cards, is experimenting with NFT technology to create digital collectibles and markets. I am joined by Jason Howarth, Vice President of Marketing & Digital at Panini America, to explore how the company is aiming to create a sustainable and controlled blockchain marketplace with a lucrative secondary revenue stream and a hybrid approach that bundles physical and digital trading cards.
224 episodes
Manage episode 363740359 series 3450226
Panini, the biggest name in sports trading cards, is experimenting with NFT technology to create digital collectibles and markets. I am joined by Jason Howarth, Vice President of Marketing & Digital at Panini America, to explore how the company is aiming to create a sustainable and controlled blockchain marketplace with a lucrative secondary revenue stream and a hybrid approach that bundles physical and digital trading cards.
224 episodes
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