The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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Insights Unlocked
1 How Anthropologie gets omnichannel right (and what to learn) 27:29
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LikedEpisode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…
How To Plan For Time Away From Your Business
Manage episode 365319455 series 2840101
Content provided by Alexandra Baxter - TpT Seller Coach. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alexandra Baxter - TpT Seller Coach or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this week’s episode of The Terrific Teacherpreneur, I share how to plan for time away from your business. This episode is for you if you're considering maternity leave, traveling, or accommodating your schedule during the school year and want to maintain a profitable business.
In this episode, we discuss:
- What to prioritize in your business during time away
- Helpful tools for planning ahead
- Why you should plan for more time than you anticipate needing
- Why batching and scheduling go hand in hand
- How taking time away from my business had a lasting impact on where I focus my time
Time away from your business doesn’t have to put everything you’ve worked for on hold! Use this advice for a stress-free and profitable break.
Join the Terrific Teacherpreneur Newsletter for weekly tips and tricks.
- Like what you're hearing? Feel free to leave a review for this podcast!
- Don't forget to subscribe to the podcast so that you don't miss an episode!
Interested in learning more about TPT, Pinterest, or email marketing? Check out my TPT seller courses here!
171 episodes
ShareManage episode 365319455 series 2840101
Content provided by Alexandra Baxter - TpT Seller Coach. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alexandra Baxter - TpT Seller Coach or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this week’s episode of The Terrific Teacherpreneur, I share how to plan for time away from your business. This episode is for you if you're considering maternity leave, traveling, or accommodating your schedule during the school year and want to maintain a profitable business.
In this episode, we discuss:
- What to prioritize in your business during time away
- Helpful tools for planning ahead
- Why you should plan for more time than you anticipate needing
- Why batching and scheduling go hand in hand
- How taking time away from my business had a lasting impact on where I focus my time
Time away from your business doesn’t have to put everything you’ve worked for on hold! Use this advice for a stress-free and profitable break.
Join the Terrific Teacherpreneur Newsletter for weekly tips and tricks.
- Like what you're hearing? Feel free to leave a review for this podcast!
- Don't forget to subscribe to the podcast so that you don't miss an episode!
Interested in learning more about TPT, Pinterest, or email marketing? Check out my TPT seller courses here!
171 episodes
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The Terrific Teacherpreneur
1 Diversifying Beyond TpT: What Are Your Options? 23:05
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Play Later Play Later Lists Like LikedOn this week’s episode of The Terrific Teacherpreneur, I discuss ways to diversify your business beyond TPT. Expanding your income streams is a smart move for the long-term health of your business, but knowing where to start can be overwhelming. In this episode, I cover: How to determine when it’s the right time to expand your income streams How to expand your reach and further support teachers Ways to gain income aside from selling teacher resources How to sell your products on other marketplaces Insights for my experience selling my products with WooCommerce Why I love offering courses Diversifying your income adds a layer of security and stability to your business. This episode will give you the overview you need to find what’s right for you! Connect with me on Instagram and Facebook - Like what you're hearing? Feel free to leave a review for this podcast! - Don't forget to subscribe to the podcast so that you don't miss an episode! Interested in learning more about TPT, Pinterest, or email marketing? Check out my TPT seller courses here!…
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The Terrific Teacherpreneur
1 Weathering The Tides Of Entrepreneurship With Savannah From Campbell Creates Readers Part 2 23:03
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Play Later Play Later Lists Like LikedIn this week’s episode of The Terrific Teacherpreneur, I’m back with Savannah from Campbell Creates Readers for part two of our conversation. Savannah shares her invaluable insights on why it’s perfectly okay to admit you can’t do it all, and how letting go can actually help fuel your business. In this episode, we discuss: How to delegate the right tasks to the right people The investments that have made a significant impact on Savannah’s business growth How embracing your strengths keeps you focused and shields you from the comparison trap Why it’s essential to make marketing platforms serve you , instead of the other way around It’s time to show yourself some grace when it comes to productivity. Savannah’s journey is a powerful reminder that you can build a thriving business while still honoring your personal life. Tune in for encouragement on finding balance as a TPT seller! My previous episodes with Savannah: Weathering The Tides Of Entrepreneurship With Savannah From Campbell Creates Readers Part 1 Accelerating Your Growth By Finding Your Niche Connect with Savannah on Instagram @CampbellCreatesReaders Connect with me on Instagram @TerrificSellingTactics - Like what you're hearing? Feel free to leave a review for this podcast! - Don't forget to subscribe to the podcast so that you don't miss an episode! Interested in learning more about TPT, Pinterest, or email marketing? Check out my TPT seller courses here!…
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The Terrific Teacherpreneur
1 Weathering The Tides Of Entrepreneurship With Savannah From Campbell Creates Readers Part 1 15:06
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Play Later Play Later Lists Like LikedOn this week’s episode of The Terrific Teacherpreneur, I’m joined by Savannah from Campbell Creates Readers for a candid conversation about the highs and lows of entrepreneurship. In this episode, we discuss: How Savannah’s business has evolved in recent years How to diversify in the right ways Why you have to keep a level head through successes and struggles How to protect your mindset no matter where your business is If your business is feeling slow right now, you’re not alone! Savannah shares invaluable insights on staying positive, adaptable, and persistent in the face of challenges. Tune in for a dose of inspiration and encouragement! My previous episode with Savannah- Accelerating Your Growth By Finding Your Niche Connect with me on Instagram @TerrificSellingTactics - Like what you're hearing? Feel free to leave a review for this podcast! - Don't forget to subscribe to the podcast so that you don't miss an episode! Interested in learning more about TPT, Pinterest, or email marketing? Check out my TPT seller courses here!…
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The Terrific Teacherpreneur
1 Is The Unequal Division Of Household Labor Hurting Your Business? 29:02
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Play Later Play Later Lists Like LikedOn this week’s episode of The Terrific Teacherpreneur, I’m diving into a topic that’s been on my mind for a while: the division of household labor and its impact on your TPT business. With insightful statistics and a look at the book Fair Play by Eve Rodsky, I share how shifting roles at home can free up more time to focus on growing your business. In this episode, I discuss: What statistics say about women’s contributions to the household How the division of household labor affects women on a personal level Why you should read the book Fair Play by Eve Rodsky How the Fair Play cards shifted roles within my household How this thinking applies directly to your TPT business I truly hope this episode helps you to look at your responsibilities in a new light, and ultimately brings you to find balance and reclaim time for the business you work so hard on! Fair Play book on Amazon Fair Play cards Fair Play on Instagram Paige Turner on Instagram Connect with me on Instagram @TerrificSellingTactics - Like what you're hearing? Feel free to leave a review for this podcast! - Don't forget to subscribe to the podcast so that you don't miss an episode! Interested in learning more about TPT, Pinterest, or email marketing? Check out my TPT seller courses here!…
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The Terrific Teacherpreneur
1 What Are The Most Profitable Tasks If You Only Have 30 Minutes Or One Hour To Spend On Your Business? 23:07
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Play Later Play Later Lists Like LikedOn this week’s episode of The Terrific Teacherpreneur, I discuss the most valuable ways to spend your precious time. This episode is for those days when life is full and you have a short window of time to dedicate towards your business. In this episode, I discuss: Why focusing on marketing is gambling with your time How time spent on SEO is guaranteed to impact your sales What you can accomplish quickly that will draw buyers into your listings How to make informed price tweaks in minutes What tasks are better saved for lengthier work sessions Limited time calls for working smarter, not harder! These ideas will help you maximize your time by focusing on tasks that are bound to impact your business. Grab my preview template here - Like what you're hearing? Feel free to leave a review for this podcast! - Don't forget to subscribe to the podcast so that you don't miss an episode! Interested in learning more about TPT, Pinterest, or email marketing? Check out my TPT seller courses here!…
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The Terrific Teacherpreneur
1 Navigating A Decline In Sales As A Seasoned Seller With Heather From Hojo’s Teaching Adventures Part 2 16:26
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Play Later Play Later Lists Like LikedOn this week’s episode of The Terrific Teacherpreneur, Heather from HoJo’s Teaching Adventures returns for Part 2 of our conversation. We dive into TPT marketing strategies and discuss the mindset needed to navigate declining sales. In this episode, we discuss: Which products and listings to give attention to Why the decline in sales changed product creation How to focus your marketing efforts How to handle or prevent burnout Challenges and changes are inevitable in any business, and navigating them can often feel isolating. A big thank you to HoJo for sharing her insights on how to adapt during tough times while taking care of ourselves! Listen to Navigating A Decline In Sales As A Seasoned Seller With Heather From HoJo’s Teaching Adventures Part 1 More with HoJo! Tips For Hiring A Virtual Assistant with Heather Whetham-Fergen (Hojo) Learn about YDP Connect with HoJo on Instagram Join HoJo's Teacherpreneur Tips Tuesday Email List Learn about HoJo’s virtual assistant services - Like what you're hearing? Feel free to leave a review for this podcast! - Don't forget to subscribe to the podcast so that you don't miss an episode! Interested in learning more about TPT, Pinterest, or email marketing? Check out my TPT seller courses here!…
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The Terrific Teacherpreneur
1 Navigating A Decline In Sales As A Seasoned Seller With Heather From HoJo’s Teaching Adventures Part 1 22:21
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Play Later Play Later Lists Like LikedOn this week’s episode of The Terrific Teacherpreneur, Heather from HoJo’s Teaching Adventures joins me for a conversation about her experience as a veteran seller and her decline in sales since personalized search began. This is an open and honest conversation that you won’t want to miss! In this episode, we discuss: How the personalized search feature has affected some stores Why emergency funds are important for your business and personal life Why you should carefully consider diversifying your business How to utilize VAs in your business We can all take valuable lessons from Hojo's journey through the highs and lows of running a TPT business. Her mindset and adaptability are qualities that can inspire and benefit us all! My first episode with HoJo- Tips For Hiring A Virtual Assistant with Heather Whetham-Fergen (Hojo) Connect with HoJo on Instagram Join HoJo's Teacherpreneur Tips Tuesday Email List Learn about HoJo’s virtual assistant services Learn about Amazon KDP with Krystal’s P.O.D Playbook for Teacher Authors - Like what you're hearing? Feel free to leave a review for this podcast! - Don't forget to subscribe to the podcast so that you don't miss an episode! Interested in learning more about TPT, Pinterest, or email marketing? Check out my TPT seller courses here!…
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The Terrific Teacherpreneur
On this week’s episode of The Terrific Teacherpreneur, I dive into the power of thumbnails and previews in your listings. You’ll walk away from this episode understanding each listing component and gain some motivation to improve yours for better sales! In this episode, I discuss: Why a thumbnail is not optional How to create the best thumbnails for your products What you can do with a preview that you can’t with a thumbnail How to showcase your products in previews Why your previews may be dated and ineffective How previews persuade buyers in ways that thumbnails cannot How to identify listings that need improvements or updating Whether you’re a new or seasoned seller, you likely have listings with thumbnails and previews that would benefit from some TLC. Here’s your nudge to apply these tips and take your sales to the next level! Grab my preview template here - Like what you're hearing? Feel free to leave a review for this podcast! - Don't forget to subscribe to the podcast so that you don't miss an episode! Interested in learning more about TPT, Pinterest, or email marketing? Check out my TPT seller courses here!…
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The Terrific Teacherpreneur
On this week’s episode of The Terrific Teacherpreneur, I cover why you need to stop making cheap resources and what to do with your existing low-cost listings. This episode just may be the wake-up call you need to increase your earnings! In this episode, I discuss: How I’ve adjusted my store over the years How to expand existing resources for increased value Why small price increases have a big impact What to ask yourself when creating new resources Now is the time to evaluate your current products and carefully consider what you're creating. Setting the right price point can significantly impact your sales and overall success! Join the Terrific Teacherpreneur Facebook Group for further discussion on topics like this! - Like what you're hearing? Feel free to leave a review for this podcast! - Don't forget to subscribe to the podcast so that you don't miss an episode! Interested in learning more about TPT, Pinterest, or email marketing? Check out my TPT seller courses here!…
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The Terrific Teacherpreneur
On this week’s episode of The Terrific Teacherpreneur, I share why another TPT seller may be more successful than you. There are lots of individual factors that play into a seller's level of achievement, but this episode gets into what can set you apart from someone exactly like you. In this episode, I discuss: What can separate one seller from another How stores can appear to be the same on the surface level Which strategies create a thriving store What to ask yourself in order to identify areas with room for improvement How to better your current and future products Let this episode guide you through some self reflection to pinpoint your store’s shortcomings and how to fix them! These changes could be what turn your products into top sellers. Join me on Instagram @TerrificSellingTactics for more tips, tricks, and honest talks Join The Terrific Teacherpreneur Facebook Group to connect with other sellers and me - Like what you're hearing? Feel free to leave a review for this podcast! - Don't forget to subscribe to the podcast so that you don't miss an episode! Interested in learning more about TPT, Pinterest, or email marketing? Check out my TPT seller courses here!…
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The Terrific Teacherpreneur
On this week’s episode of The Terrific Teacherpreneur, I share how your niche may be hurting you. Yes, a niche is important to your business, however considering the flip side of how it negatively impacts your sales is eye opening! In this episode, I discuss: Why a narrow niche has benefits over a broad one What makes some niches challenging Why your niche may evolve over time How to make informed decisions to guide your focus Why certain marketing platforms might not help your niche Don’t take your struggles personally! It’s time to closely examine your resources and data in order to strengthen your niche! Join me on Instagram @TerrificSellingTactics for more tips, tricks, and honest talks. - Like what you're hearing? Feel free to leave a review for this podcast! - Don't forget to subscribe to the podcast so that you don't miss an episode! Interested in learning more about TPT, Pinterest, or email marketing? Check out my TPT seller courses here!…
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The Terrific Teacherpreneur
1 My Story: A Glimpse Into My 3rd And 4th Years As A TPT Seller 23:24
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Play Later Play Later Lists Like LikedOn this week’s episode of The Terrific Teacherpreneur, I get into all the details of my 3rd and 4th years selling on TPT. We often get caught up in others’ instant success stories. My trajectory has been far from that, and you may be interested to hear what I’ve learned from it. In this episode, I discuss: A recap of my first two years on TPT What I earned in my 3rd and 4th years selling on TPT What fueled my growth most How my store changed when I left the classroom What I would do differently if I could go back in time Why I learned to invest in my business I hope this episode helps put your own experience and level of success into perspective! We all grow at our own pace and can learn from one another’s lessons along the way. Listen to My Story: A Glimpse Into My First Two Years As A TPT Seller Join me on Instagram @TerrificSellingTactics for more tips, tricks, and honest talks. - Like what you're hearing? Feel free to leave a review for this podcast! - Don't forget to subscribe to the podcast so that you don't miss an episode! Interested in learning more about TPT, Pinterest, or email marketing? Check out my TPT seller courses here!…
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The Terrific Teacherpreneur
1 Here’s Why Buyers Aren’t Purchasing Your TPT Resources 27:41
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Play Later Play Later Lists Like LikedIn this week’s episode of The Terrific Teacherpreneur, I discuss why buyers aren’t purchasing your TPT resources. We all know that product listings hold a lot of weight, and there are aspects of a listing that can turn buyers away. This episode is full of advice and opinions from other sellers based on their personal buying experiences, making it a must listen! In this episode, I share: Why you should steer clear of deceptive marketing How to lose buyers through your description Why you may unintentionally mislead buyers with your page count What matters in a preview What qualities a product must have to keep customers coming back Which TPT statistics you can use to understand how your listings are performing Use these buyers’ experiences to your advantage! Take time this week to comb through your listings and ensure that you’re not losing potential sales to one of the pitfalls they shared. Join the Terrific Teacherpreneur Facebook group for more insightful discussions like this! Interested in learning more about TPT, Pinterest, or email marketing? Check out my TPT seller courses here!…
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The Terrific Teacherpreneur
1 The Law Of Diminishing Returns: Why Your Growth Might Be Slow, Plateauing, Or Declining (Part 2) 21:16
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Play Later Play Later Lists Like LikedThis week’s episode of The Terrific Teacherpreneur is Part 2 of a two-part episode on the economic principle of the law of diminishing returns. You’ll hear exactly what this principle means for new and experienced sellers. In this episode, I discuss: How the law of diminishing returns results in slow growth for newer or smaller sellers Why this principle means that seasoned sellers must be open to change if they experience a plateau or decline in sales What questions to ask yourself in order to find your sticking point Why everyone may hit an inevitable plateau How to harness the things that are in your control to come back from a decrease in sales It’s time to look at how you spend your time and money with a new lens. Let the law of diminishing returns guide you to wise choices that keep moving you towards your goals! bu Listen to Part 1 of The Law of Diminishing Returns Join the waitlist for Secrets for Success ! Join me on Instagram @TerrificSellingTactics for more tips, tricks, and honest talks. - Like what you're hearing? Feel free to leave a review for this podcast! - Don't forget to subscribe to the podcast so that you don't miss an episode! Interested in learning more about TPT, Pinterest, or email marketing? Check out my TPT seller courses here!…
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The Terrific Teacherpreneur
1 The Law Of Diminishing Returns: Why Your Growth Might Be Slow, Plateauing, Or Declining (Part 1) 17:50
17:50 Play Later Play Later Lists Like Liked17:50
Play Later Play Later Lists Like LikedThis week’s episode of The Terrific Teacherpreneur is Part 1 of a two-part episode on the economic principle of the law of diminishing returns. This theory can be applied to each and every aspect of your business, so be ready for an impactful episode! In this episode, I discuss: How the law of diminishing returns influences the amount of resources, time, and effort you should devote towards your business How to use this line of thinking to your advantage When adding more resources to your store won’t bring higher earnings Why you need to take a close look at the time you devote to social media and its payout Why you need to carefully consider your ad spend, VA investment, and monthly memberships The law of diminishing returns may not be the most uplifting thing to think about, but closely considering its effects on your business is bound to give you an advantage! Look for Part 2 of this episode where I'll address how this principle impacts new and seasoned sellers differently. Join the Secrets for Success waitlist ! Join me on Instagram @TerrificSellingTactics for more tips, tricks, and honest talks. - Like what you're hearing? Feel free to leave a review for this podcast! - Don't forget to subscribe to the podcast so that you don't miss an episode! Interested in learning more about TPT, Pinterest, or email marketing? Check out my TPT seller courses here!…
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The Knowledge Project with Shane Parrish
1
The Knowledge Project with Shane Parrish
Shane Parrish
6k222
Master the best of what other people have already figured out. “The highest density of wisdom per episode of any podcast.” If you like what we're doing, please hit the follow button. It's a small thing, but it helps us keep going. Thanks for listening. My newsletter: https://fs.blog/newsletter/ My books: https://fs.blog/books/ IG: https://www.instagram.com/farnamstreet LI: https://www.linkedin.com/in/shane-parrish-050a2183/
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