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Brilliant Marketing Campaigns & Shocking Statistics | Barbie, Rape, Viral Content
Manage episode 373826434 series 2338686
In this episode of The Lebo Lion Show we explore Barbie's viral marketing campaign in anticipation of the launch of their new movie.
Did it fall short? Did the influencers fit the brief? Let’s unpack it.
We also explore the viral conversation of rape in South Africa and unpack the realities of our country. Will our society ever heal or is misinformation causing a great divide and silencing victims?
Tune in.
98 episodes
Manage episode 373826434 series 2338686
In this episode of The Lebo Lion Show we explore Barbie's viral marketing campaign in anticipation of the launch of their new movie.
Did it fall short? Did the influencers fit the brief? Let’s unpack it.
We also explore the viral conversation of rape in South Africa and unpack the realities of our country. Will our society ever heal or is misinformation causing a great divide and silencing victims?
Tune in.
98 episodes
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