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Brilliant Marketing Campaigns & Shocking Statistics | Barbie, Rape, Viral Content
Manage episode 373826434 series 2338686
Content provided by Lebo Lion and Africa Podcast Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lebo Lion and Africa Podcast Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode of The Lebo Lion Show we explore Barbie's viral marketing campaign in anticipation of the launch of their new movie.
Did it fall short? Did the influencers fit the brief? Let’s unpack it.
We also explore the viral conversation of rape in South Africa and unpack the realities of our country. Will our society ever heal or is misinformation causing a great divide and silencing victims?
Tune in.
98 episodes
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Manage episode 373826434 series 2338686
Content provided by Lebo Lion and Africa Podcast Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lebo Lion and Africa Podcast Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode of The Lebo Lion Show we explore Barbie's viral marketing campaign in anticipation of the launch of their new movie.
Did it fall short? Did the influencers fit the brief? Let’s unpack it.
We also explore the viral conversation of rape in South Africa and unpack the realities of our country. Will our society ever heal or is misinformation causing a great divide and silencing victims?
Tune in.
98 episodes
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Similar to The Lebo Lion Show
A bootstrappers podcast for founders, entrepreneurs, visionaries and dreamers who are building businesses from the ground up without the taking on debt or selling equity. Here we cover marketing, sales, organization and mindset issues that matter to you
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continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
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continue reading
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…
continue reading
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…
continue reading
Evan Davis hosts the business conversation show with insights from the people at the top.
…
continue reading
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…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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