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Consumer Behavior & Brand Management, with Steven Silverman
Manage episode 374137328 series 3265559
In this exciting episode, I sat down with Steven Silverman, Director of Product Marketing at Advata, where we discuss consumer behavior, what a brand really is, how to differentiate your brand, the recent Bud Light controversy, and more.
Watch this episode on YouTube!
Join the discussion below!
Have questions about Marketing Analytics? Email Alex at alexandersofronas@gmail.com
Looking for a new job in tech? Buy Alex's book HIRED at Barnes & Noble!
Click Here for Transcribed Episodes of Marketing x Analytics
All view are our own.
114 episodes
Manage episode 374137328 series 3265559
In this exciting episode, I sat down with Steven Silverman, Director of Product Marketing at Advata, where we discuss consumer behavior, what a brand really is, how to differentiate your brand, the recent Bud Light controversy, and more.
Watch this episode on YouTube!
Join the discussion below!
Have questions about Marketing Analytics? Email Alex at alexandersofronas@gmail.com
Looking for a new job in tech? Buy Alex's book HIRED at Barnes & Noble!
Click Here for Transcribed Episodes of Marketing x Analytics
All view are our own.
114 episodes
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