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Consumer Behavior & Brand Management, with Steven Silverman

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Manage episode 374137328 series 3265559
Content provided by Alexander Sofronas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alexander Sofronas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this exciting episode, I sat down with Steven Silverman, Director of Product Marketing at Advata, where we discuss consumer behavior, what a brand really is, how to differentiate your brand, the recent Bud Light controversy, and more.

Watch this episode on YouTube!

Join the discussion below!

Twitter | LinkedIn

Have questions about Marketing Analytics? Email Alex at alexandersofronas@gmail.com

Looking for a new job in tech? Buy Alex's book HIRED at Barnes & Noble!

Click Here for Transcribed Episodes of Marketing x Analytics

All view are our own.

  continue reading

114 episodes

Artwork
iconShare
 
Manage episode 374137328 series 3265559
Content provided by Alexander Sofronas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alexander Sofronas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this exciting episode, I sat down with Steven Silverman, Director of Product Marketing at Advata, where we discuss consumer behavior, what a brand really is, how to differentiate your brand, the recent Bud Light controversy, and more.

Watch this episode on YouTube!

Join the discussion below!

Twitter | LinkedIn

Have questions about Marketing Analytics? Email Alex at alexandersofronas@gmail.com

Looking for a new job in tech? Buy Alex's book HIRED at Barnes & Noble!

Click Here for Transcribed Episodes of Marketing x Analytics

All view are our own.

  continue reading

114 episodes

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