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61. The Major Gift Ask: Courage, Conviction, and Creativity in Fundraising
Manage episode 379350053 series 3508844
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Do you ever find yourself wondering how to define a major gift, or how to identify potential donors? We're demystifying major gifts, discussing the criteria to identify prospects, and how to cultivate these into significant contributions for your organization. Notably, we will address common misconceptions about major donors and emphasize the importance of building meaningful relationships before making the ask. We will also share some invaluable data tips and strategies to help you navigate this often daunting process.
Are you ready to push past your comfort zone and make the big ask for a major gift? This episode will equip you with some essential tactics to do just that. We introduce the concept of the 'Courage Sandwich' and talk about how to prepare yourself internally and externally for the conversation. Plus, learn how to handle the objections, the "noes" and what to say if you totally miss the mark!
We'll explore how to replace traditional fundraising approaches with creative ones and how to leverage technology for process automation and optimization. So, let's get you ready to make the major gift ask with confidence, conviction, and courage.
CLICK HERE TO REGISTER
Resources:
- Purpose & Profit Club™ Coaching Program [Get on the waitlist for bonuses]
- Instagram, LinkedIn, website
- Purpose and Profit Club weekly newsletter
Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of small and medium-sized nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more at bloomerang.co.
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Chapters
1. 61. The Major Gift Ask: Courage, Conviction, and Creativity in Fundraising (00:00:00)
2. Cultivating Major Gifts (00:00:55)
3. Maximizing Major Gift Fundraising Success (00:10:38)
4. Major Giving Practices and Fundraising Challenges (00:20:44)
116 episodes
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