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Purpose & Profit Club

Christina Tzavaras Edwards

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Stop dreaming and start doing. Here, ideas become action. The place for nonprofits and impact-driven businesses. Hosted by business coach and social impact pro, Christina Tzavaras Edwards, learn how to sustainably grow your organization with courageous action and have fun... because here, we enjoy the journey, not just the destination. Discover the mindset it takes to succeed, how to stay committed to actions (even when it’s hard, even when you fail), how to avoid burnout, and how to achieve ...
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show series
 
Send us a Text Message. In this episode, I’m excited to welcome Sean Kosofsky, known as "The Nonprofit Fixer," to discuss the crucial aspects of nonprofit board management. With over 30 years of experience in various nonprofit roles, Sean shares his insights on improving board engagement and fundraising efforts. The conversation covers the importan…
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Send us a Text Message. In this special 100th episode, I’m so excited to share ten powerful lessons and trends that I’ve observed among successful organizations, leaders, and social entrepreneurs over the past year and a half. These insights are designed to help you elevate your revenue, visibility, and overall impact. From the importance of partne…
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Send us a Text Message. In this episode, I’m exploring the impact of negative thoughts and assumptions on nonprofit marketing, fundraising, and how you view the world around you, and your possibility for success. Drawing from Jay Shetty's insights at a recent conference, he shared that 80% (of our 60,000) daily thoughts are negative and want to dis…
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Send us a Text Message. You’re going to love this episode today with Mike Ganino, a public speaking, storytelling, and performance coaching methodology. He is so good at his craft and that shines through throughout the whole episode. There were a couple moments where I was blown away at his ability to take a story and run with it as he related it t…
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Send us a Text Message. Recently my neighbor lost their escape artist cat, and you’re probably already wondering what this has to do with your nonprofit. Well, right after their cat went missing, they stepped into this unwavering belief that they’d find him (or her?), and it’s really blown me away and reminded me of how we need to be showing up for…
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Send us a Text Message. Recently I was on The Prosperous Nonprofit podcast with Stephanie Skryzowski and I knew I wanted to continue the conversation over here on The Purpose & Profit™ Club. Stephanie Skryzowski is a visionary Chief Financial Officer who helps nonprofit leaders better understand and use their numbers to make smart decisions to grow…
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Send us a Text Message. I recently hosted an advanced training that was all about the number one shift to make to your lead gen and outreach strategy, and the conversation and the coaching ended up being so good that I knew I had to share some of it on the podcast today. So if you hear some prompts happening in the recording, that's why. We had a l…
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Send us a Text Message. Donor Advised Funds… maybe this topic you haven’t heard of, or maybe it’s something that exudes a bit of an eye roll. Mitch Stein, Head of Strategy at Chariot, is joining me today on the podcast to flip what you think you know about Donor Advised Funds (DAFs) upside down. He says, “... being more engaged with DAF fundraising…
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Send us a Text Message. Recently I hosted a 3-day challenge called The Profitable Partnerships Challenge and it was pretty epic. So, what we're doing today for the podcast is pulling out some of the juiciest parts of the challenge for you, and a highlight on today’s episode. It's the first time that I've posted anything like this before, but I thin…
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Send us a Text Message. Today's guest is a real treat, I'm so excited to welcome Karena from Hello Inner Light to the podcast because l've been a big fan of her work for a while. If you have ever tried meditation, affirmations, or thought work and felt like something was missing, you're really going to love today's episode because of the way that K…
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Send us a Text Message. Today we're talking about two things that are required to grow your mission, to grow your impact, to grow your funding, AND to grow your visibility. You have to do these two things repeatedly in order for your organization to grow—prospecting and outreach. I know, I know, these are not the most exciting things to do, but I'm…
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Send us a Text Message. Have you ever heard the saying, “Never skip a day,” if you've tried to create a new habit, started a New Year's resolution, or have had any sort of health or fitness related goal, you've probably have. But on today’s episode of the Purpose & Profit Club™, I want to share why I hate this saying and why I think it's just a per…
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Send us a Text Message. How do you keep momentum for 6+ months post-launch? That’s exactly what Laura Belgray and I are chatting about on this episode of the Purpose & Profit Club™ Podcast. Laura is the founder of Talking Shrimp, co-creator of The Copy Cure, and author of Tough Titties: On Living Your Best Life When You're the F'ing Worst. An award…
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Send us a Text Message. Today on the Purpose & Profit Club™ Podcast, we're going to talk about underestimating and where this shows up for you personally, where this may show up in your organization, and how you are underestimating your prospects, your donors, your social street teamers, your potential partners, sponsors, etc. I’m going to teach yo…
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Send us a Text Message. As a part of the launch for the next round of The Purpose & Profit™ Coaching Program, I’ve done a lot of free chats with people who want to join. Since the calls, I’ve formulated a list of common issues that nonprofits are facing when it comes to investing in their organization’s growth. The funny thing? Whether their organi…
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Send us a Text Message. Did you always know that you were going to be working in the nonprofit world, or is it something that the universe directed you toward? This is exactly what happened for today’s guest, Kathy Ruiz-Carter. After being diagnosed with a rare skin disorder she started a podcast to find community, then started a membership, then f…
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Send us a Text Message. The idea of Main Character Energy” is something that has become pretty prevalent and you may think that it doesn’t apply to business, especially if you’re an introvert, but I’m here today to tell you that Main Character Energy is something that you 100% should be leaning into – especially when fundraising for your nonprofit.…
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Send us a Text Message. Ever wondered how to channel your inner child's fearlessness into your professional life? Buckle up for a road trip that's as unpredictable as the path to social entrepreneurship. I promise, by the end of our journey, you'll discover the three secret traits that the most successful social entrepreneurs swear by. As we naviga…
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Send us a Text Message. Ever wondered how profit and impact work together like a dream team? Let's break it down. Dive into practical strategies with me as we explore the Profit & Impact Flywheel Method – a simple yet powerful way to boost your organization's funding, motivation, and gratitude practice. Choosing thoughts with intention and purpose …
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Send us a Text Message. Listen to this Open Coaching Call where nonprofit leaders, marketers, and fundraisers asked for support with: LYBUNT/Lapsed regangment emails Impactful storytelling when there isn't Engaging board members who aren't natural fundraisers The power of a digital toolkit to boost visibility and impact If now is the right time to …
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Send us a Text Message. Ever feel like your nonprofit is stuck on a treadmill, working hard but not seeing the results? In a recent coaching session, Mary shared struggles common among nonprofit leaders. This episode focuses on the transformative power of professional development, particularly in major gifts fundraising. We explore skill-building, …
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Send us a Text Message. Meet Nathan Ruby, the Executive Director of Friends of the Children of Haiti (FOTCOH). He's a brilliant fundraiser and longtime client, and today he's sharing how our work together moved his organization from $200,000 annually to $800,000 (even with a small team)! We dig into, marketing, operations, and fundraising have led …
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Send us a Text Message. Are you struggling to secure the funding your organization needs or ready to scale past last year's revenue? Wondering whether a coach or a consultant can help you break through those fundraising barriers? This conversation is for you! We'll dissect the roles of coaches and consultants and how they can specifically tackle yo…
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Send us a Text Message. Meet Wendy Faust, the driving force behind the Live Like Lou Foundation and a remarkable client who's shown up with bold and courageous action. Wendy shares not only how she met but doubled her fundraising goal without breaking a sweat! Wendy boosted donor loyalty and fundraising success by using email marketing to increase …
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Send us a Text Message. Let's explore what inspires action. We emphasize the importance of the audience and the impact of influence -- with the rise of Stanley's $40 insulated cup to a $2,000 eBay sensation. The key to this transformation was shifting the target audience, but influence played a pivotal role. But audience alone isn't the whole story…
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Send us a Text Message. The last 2 months of the year are the most revenue-generating of the year… but you’ve also trained your donors to show up those last 2 months of the year. What if you created a more sustainable revenue stream year-round? In this episode, I'll cover: Direct Mail: We'll discuss why it's still a vital tool. Online Fundraising: …
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Send us a Text Message. Consider this: the natural tendency for things is to atrophy over time if we don't actively engage with them. The notion that it all happens effortlessly is one of the biggest misconceptions out there. To ensure sustained growth, consistent effort is an absolute necessity. Don't allow things to wither away; instead, embrace …
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Send us a Text Message. I'm thrilled to welcome Josh Penny, Director of Social Impact at Hinge, to discuss the importance of in-person connections today and Hinge's "One More Hour" initiative which is investing $1 million to strengthen communities. The U.S. Surgeon General's warning on the loneliness epidemic and its impact on Gen Z is discussed. W…
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Send us a Text Message. Ever felt the burnout creeping in after countless hours of dedicated nonprofit work? What if there was a way to channel your passion for change-making without sacrificing your mental health and job security? Join us to rethink your role in the nonprofit world with expert grant writer, podcast host, and coach, Holly Rustick, …
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Send us a Text Message. I'm sharing a complete guide of 12 transformative lessons—to propel you forward into the coming year. We'll delve into what sets apart the most successful nonprofit leaders and changemakers. Have you ever felt the weight of judgment while promoting your cause or felt frustrated by revenue plateaus or a failed campaign? Let's…
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Send us a Text Message. Today I'm sharing an interview every mission-driven leader needs to hear. We dive into the hurdles leaders often face – juggling time constraints and securing vital funding. I'll share from my own experience how an entrepreneurial mindset and a positive approach help navigate these complexities. Thanks to our friends at Your…
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Send us a Text Message. PSA: You're leaving money on the table by overlooking repeat customers, donors, or forgotten prospects! We're breaking free from the myth that these groups have exhausted their ability to contribute and demonstrating how reaching out can unlock new revenue streams for your nonprofit. Listen to find out the power of an abunda…
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Send us a Text Message. What if there was a proven method to prime your audience for a successful campaign or launch? In this episode, I share the difference (and simple change) to do before your next online campaign. You'll also hear what to do when things don't go as planned (pivot!) and how to find ways to improve and adapt. As I navigate the ch…
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Send us a Text Message. Picture burning dinner two nights in a row, not from distraction but due to negative mental chatter. In this episode, I share how our thoughts can shape our outcomes. We explore the hurdles of energy inertia that hinder our goals and offer simple ways to ease stress, like a mindful walk or uplifting music. Discover how to ov…
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Send us a Text Message. Do you ever find yourself shrinking to fit into the world around you? I'd like to share with you one of my personal stories, my journey through 'shrinking'. You'll hear me drawing parallels between the life of a hydrangea in my garden and our lives, especially as social impactors, revealing how we often shrink into the backg…
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Send us a Text Message. Are you ready to shatter the glass ceiling of your comfort zone? Brace yourself as we take you on a riveting journey toward growth and success in our new episode. We explore the power of mindful self-talk and its incredible ability to shape our motivation. Be prepared to dissect that persistent voice that tells you 'I don't …
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Send us a Text Message. Do you ever feel like selling has to be a high-pressure, uncomfortable interaction? What if I told you it could be more like an inviting conversation? Today I'm sharing my interview with my good friend, Holly Rustick from the Grant Writing and Funding Podcast where we dismantle the traditional notions of marketing and sellin…
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Send us a Text Message. Ever wondered what separates successful nonprofits from the rest when it comes to retaining volunteers and donors? Join me as we unravel the secrets behind their success in the world of nonprofits. In this candid conversation, we delve deep into the motivations that drive volunteers, donors, clients, customers, and members t…
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Send us a Text Message. Picture this - you're standing in front of a freshly painted front door. It might not seem like a big deal at first glance, but today, we're going to shatter those expectations. We're diving deep into the surprising power of taking small actions that yield huge results. In this episode, we'll explore the fascinating philosop…
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Send us a Text Message. What if you could discover how to craft experiences that leave your supporters, donors, and attendees more connected, more engaged with your mission? In this captivating discussion, I unveil the secrets to creating events that deeply resonate with your audience. I explore the art of infusing the heart and meaning of your eve…
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Send us a Text Message. Do you ever find yourself wondering how to define a major gift, or how to identify potential donors? We're demystifying major gifts, discussing the criteria to identify prospects, and how to cultivate these into significant contributions for your organization. Notably, we will address common misconceptions about major donors…
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Send us a Text Message. Ready to boost your nonprofit's funding? Feeling a bit stuck? Join us for a practical journey where we explore effective strategies to enhance your organization's growth. We'll dive into donor relationships, peer-to-peer fundraising, and leveraging virtual events in today's digital landscape. Gain valuable insights to person…
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Send us a Text Message. Navigating social entrepreneurship can be as tough as finding your way through a maze. Together, we'll explore the world of nonprofits, uncovering the emotions that hold us back—fear, stress, and pride. But it's not all gloom; we'll also emphasize cherishing the journey, not just the destination. It's time to face those fear…
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Send us a Text Message. Are you ready to tap into the power of human connections and cold outreach to fuel your fundraising efforts? You've landed in the right place. In this enlightening conversation, we unravel the psychology behind why people give to charities, fundraisers, and causes. We share how harnessing the concept of reciprocity can signi…
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Send us a Text Message. In today's conversation, we introduce you to Andi Kay, the founder of the Bloom Foundation, an organization dedicated to offering hope and support for victims of bullying. Andi shares her experience in Amplify Social Impact, creating a Social Street Team to amplify her mission, and the importance for leaders to step into the…
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Send us a Text Message. Are you letting the Facebook fundraising panic sweep you off your feet? Hold tight, as we dig deep into why you shouldn't let this be your main fundraising platform and how to craft a more reliable and sustainable fundraising strategy. We give you the skinny on donor stewardship, key insights on building a hard-hitting donor…
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Send us a Text Message. I wasn't planning on seeing the Barbie movie, but a huge shift happened... Wouldn't you like to know the secret behind the phenomenal marketing campaign of the Barbie movie, and how it managed to generate buzz well beyond its release date? Join us as we unwrap this fascinating case study, exploring the power of social proof,…
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Send us a Text Message. Picture this: you've just nailed a great job, a promotion, or a personal achievement. You should be on top of the world, right? But instead, you're plagued with a nagging voice telling you that you're not good enough, that you don't belong here, and that your success is a fluke. Welcome to the world of the imposter complex. …
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Send us a Text Message. Imagine clocking out of work at noon on Thursday, knowing you've accomplished all your tasks efficiently and ahead of schedule. This isn't some utopian fantasy, but a reality we'll sketch out for you in this episode. We'll take the traditional work week and flip it on its head, suggesting why you might want to take Wednesday…
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Send us a Text Message. Discover how honesty and imperfection can make your brand more relatable, how fostering a two-way conversation can deeply engage your clients, donors, and fans, and an inspiring vision can elevate the know-like-trust factor. Whether you're a brand, an entrepreneur, or an organization, this episode will guide you in crafting …
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