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89. Laura Belgray on Momentum, Engaging Emails, and Quieting Your Inner Critic
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How do you keep momentum for 6+ months post-launch? That’s exactly what Laura Belgray and I are chatting about on this episode of the Purpose & Profit Club™ Podcast. Laura is the founder of Talking Shrimp, co-creator of The Copy Cure, and author of Tough Titties: On Living Your Best Life When You're the F'ing Worst. An award-winning copywriting expert, she helps entrepreneurs find the perfect words to express and sell what they do in a way that gets them paid to be themselves. Throughout our conversation, you’ll hear the strategies that Laura uses to keep her audience engaged and how she’d recommend nonprofit executives put them into action to drive success (and donations). Crafting an authentic connection with your audience and potential donors is probably easier than you think. Tune in to learn more.
Topics:
- How Laura has kept up momentum and promotion for her book, Tough Titties, even though it was released 6+ months ago
- Getting over the fear of “bugging people” when you are promoting your work to find more creative success
- The promotion tools and strategies that Laura used during the pre-launch period for her book
- Laura’s style of writing, “Flawesome” and how it gives her edge while modeling vulnerability and success
- How Laura’s decisiveness has helped grow her career and her visibility
- The method that Laura used to quiet her inner critic and finally get her book written
- The number of emails per week that Laura recommends for non-profits and the type of content she wants to see more of
For a full list of links and resources mentioned in this episode, click here.
Connect with Christina on Instagram: @splendidconsulting
Connect with Laura on Instagram: @laurabelgray
Resources:
- Purpose & Profit Club™ Coaching Program [Get on the waitlist for bonuses]
- Instagram, LinkedIn, website
- Purpose and Profit Club weekly newsletter
Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of small and medium-sized nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more at bloomerang.co.
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