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The one about U2 at the Las Vegas Sphere, Lego Insiders and the film Jurassic Park - TG107
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The one about U2 at the Las Vegas Sphere, Lego Insiders and the film Jurassic Park - TG107
00:00:00 Introduction
Here are your hosts, Roger and Pascal.
00:01:57 In the News
A selection of announcements and news releases from the world of marketing and technology that caught our attention.
00:14:16 Content Spotlights
ROGER: New level of concert/show experiences. U2 at The Sphere in Las Vegas https://youtu.be/FlTLOYV9QZM?si=xsPB5er709nUQWSt
PASCAL: ‘After 91 Years, Lego Rolled Out Something Its Most Loyal Fans Can Appreciate. It’s A Stroke Of Genius’ by Jason Aten, tech columnist at Inc.com: https://www.inc.com/jason-aten/after-91-years-lego-rolled-out-something-its-most-loyal-fans-can-appreciate-its-a-stroke-of-genius.html
00:29:10 This Week in History
Our selection of historical events and anniversaries from the world of science, technology and popular culture.
00:36:38 Marketing Tech and Apps
ROGER: It’s all about YouTube video promotion:
Veefly: https://veefly.com/dashboard/video-list
HeadlineStudio AI Title Writer: https://coschedule.com/ai-youtube-title-generator
PASCAL: It’s all about improving your website accessibility score
Contrast Checker: https://webaim.org/resources/contrastchecker/ check the contrast and legibility of your copy against the background colour of your webpages
Alt Text for Images: https://ahrefs.com/writing-tools/img-alt-text-generator a great AI-powered digital assistant to help you create descriptive alt text for your images
00:46:15 Film Marketing
Jurassic Park (1993)
Director: Steven Spielberg
Writers: Michael Crichton and David Koepp
Starring: Richard Attenborough (Dr. John Hammond), Sam Neill (Dr. Alan Grant), Laura Dern (Dr. Ellie Sattler), Jeff Goldblum (Dr. Ian Malcolm), Joseph Mazzello (Tim Murphy), Ariana Richards (Lex Murphy), Robert Peck, Samuel L. Jackson, Wayne Knight,
Music: John Williams
Strapline: An Adventure 65 million Years in the Making.
We look at the marketing of the film, but also how the marketing of the park within the film itself reveals lessons all marketers can learn from.
About Two Geeks and A Marketing Podcast
Hosted by the two geeks, Roger Edwards and Pascal Fintoni, to keep you up to date with the latest news, tech, content and wisdom from the world of marketing.
Roger is a marketing speaker and consultant who’s spent his whole career helping his customers keep their marketing simple but effective. He’s the author of Cats, Mats and Marketing Plans and the creator of the RogVLOG video series.
Pascal is a digital marketing veteran, he is a speaker, trainer and advisor with nearly three decades of experience who enjoys revealing visual storytelling techniques to help you build better online campaigns faster.
Every week we'll bring you the following segments.
- In the News.
- Content Spotlight
- This Week in History
- Marketing Tech and Apps
- Film Marketing
Please subscribe and leave comments and suggestions in the usual places.
Watch the show on video: https://www.youtube.com/channel/UCChv7HnP_ZqGoFQbzqkeaKA?
Pascal Fintoni: https://pascalfintoni.com/
Roger Edwards: https://rogeredwards.co.uk/services/Film Marketing
Please subscribe and leave comments and suggestions in the usual places.
Watch the show on video: https://www.youtube.com/channel/UCChv7HnP_ZqGoFQbzqkeaKA?
Pascal Fintoni: https://pascalfintoni.com/
Roger Edwards: https://rogeredwards.co.uk/services/
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