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Pick an audience and stick to it. The power of knowing your players.
Manage episode 380133966 series 3173535
Some games are for everyone, and some aren't.
Picking an audience or developing a game for a specific target of players undoubtedly comes with its set of risks and benefits. Knowing them and understanding how they can impact the development cycle is key to a successful product launch.
From qualitative analysis to statistical scanning, the power of numbers mixed with the power of trends and opinions can define the success or failure of a game.
How we use the correct tools, and how they impact the decision-making process is the key to releasing a game that pleases the players.
#GameAudience, #GameDevelopmentStrategy, #DataDrivenGaming, #GameSuccessFactors, #PlayerSatisfaction
--- Support this podcast: https://podcasters.spotify.com/pod/show/indiegamebusiness/support374 episodes
Manage episode 380133966 series 3173535
Some games are for everyone, and some aren't.
Picking an audience or developing a game for a specific target of players undoubtedly comes with its set of risks and benefits. Knowing them and understanding how they can impact the development cycle is key to a successful product launch.
From qualitative analysis to statistical scanning, the power of numbers mixed with the power of trends and opinions can define the success or failure of a game.
How we use the correct tools, and how they impact the decision-making process is the key to releasing a game that pleases the players.
#GameAudience, #GameDevelopmentStrategy, #DataDrivenGaming, #GameSuccessFactors, #PlayerSatisfaction
--- Support this podcast: https://podcasters.spotify.com/pod/show/indiegamebusiness/support374 episodes
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