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Designing and manufacturing bags - with Katie Bell, Katherena
Manage episode 385645571 series 2798978
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Today on the podcast, I am talking to Katie Bell from Katherena about how she followed in her father's footsteps and launched her own women's accessory brand. Katie has had her brand for over six years now, and has just launched a membership for businesses and influencers to help collaborate and grow their brands.
Katie shares lots of useful tips about finding a manufacturer, the importance of not over-ordering, and having the confidence to negotiate, and how you can’t necessarily predict what your bestsellers are going to be.
- An introduction to herself and her businesses (01:08)
- Katie’s background in fashion (01:38)
- How her dad inspired her to set up her own business (03:05)
- The process of deciding that making the bags herself was not viable (04;34)
- Making manufacturing connections in China (06:10)
- How Katie commissions her designs without detailed design drawings (07:22)
- You can’t always predict what your bestselling designs will be (09:21)
- The process of experimenting with her range (13:17)
- Learning not to overorder (15:11)
- The importance of negotiating with manufacturers (16:24)
- Storing her stock (18:18)
- Order fulfilment (19:08)
- Managing work and her young children (19:55)
- Selling other products alongside her own on the website (20:48)
- Her number one piece of advice for product creators (23:42)
The Bring Your Product Idea to Life Podcast - Best Business Podcast Award, Independent Podcast Awards 2023
USEFUL RESOURCES:
Join The Collab Lab - Katie’s membership for businesses and influencers to collaborate and grow their brands - Free Trial
LET’S CONNECT
Join my free Facebook group for product makers and creators
Buy My Book: Bring Your Product Idea To Life
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This episode is sponsored by my masterclass - how to start selling on Amazon, without paying for help
Are you thinking about selling your product(s) on Amazon? Perhaps you’re unsure what you need to have and do to get your product listing set up, but don’t have the money to spend on hiring someone to help. Do you want to learn the exact steps to take, so you can do this for yourself and get off to the best possible start? If so, my masterclass is exactly what yo need to find out more about how to start selling on Amazon - without paying for help. Download now, keep forever and watch in your own time. You can access the recording via the link in the show notes.
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