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012 - Why You Need To Pay Attention To The Decline Of Legacy Media.
Manage episode 397103659 series 3523580
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Alex and Brian sit down to talk through where affiliate marketing goes as legacy media publications lose traffic, Peacock's brilliant $110 million move to become #1 in the app store, and how they'd grow Keep It Classic Vintage. Stay tuned til the end to hear about their favorite tools to grow a DTC brand right now.
As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.
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CHAPTERS:
00:00 - Intro
02:53 - Show Rundown
05:12 - The Death of Legacy Media
10:14 - Why NOW is the time to invest in your own content.
16:31 - The Story of the Stanley Tumbler
22:38 - Peacock's playoff gamble, and why it worked so well.
27:25 - How can Peacock keep those subscribers?
35:09 - Free Game: Keep it Classic Vintage
51:41 - Shoutout our most dedicated podcast listener.
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