BOTH/AND THINKING |Harvard Business Review Press
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"Both/And Thinking: Embracing Creative Tensions to Solve Your Toughest Problems" by Wendy Smith and Marianne Lewis explores the concept of using "both/and" thinking to navigate complex and competing demands in various aspects of life and work. Here's an overview:
- **Authors:** Wendy Smith and Marianne Lewis, with a foreword by Amy C. Edmondson.
- **Format:** Hardcover.
- **Rating:** The book has received a rating of 4.4 out of 5 stars based on 90 ratings.
- **Publication Date:** August 9, 2022.
- **Description:** In a world filled with paradoxes and conflicting demands, the authors advocate for embracing "both/and" thinking as a way to navigate complexity and foster creativity. Instead of succumbing to the tendency to make either-or choices, they encourage readers to embrace the tension between competing demands and explore solutions that honor multiple perspectives and priorities simultaneously. Drawing from over twenty years of research and real-world examples from organizations like IBM, LEGO, and Unilever, as well as startups and nonprofits, Smith and Lewis provide practical tools and insights for transforming tensions into opportunities for innovation and personal growth. Through engaging stories and actionable advice, the book challenges readers to rethink their approach to problem-solving and embrace ambiguity and uncertainty as sources of creativity and resilience.
- **Key Themes:**
1. **Complexity and Paradox:** The book explores the complexity of modern life and work, highlighting the paradoxes and competing demands individuals and organizations face.
2. **Both/And Thinking:** Smith and Lewis introduce the concept of "both/and" thinking as a mindset that allows individuals to hold multiple tensions and perspectives simultaneously, leading to more creative and flexible decision-making.
3. **Innovation and Personal Growth:** They illustrate how embracing tensions can spark innovation and personal growth, fostering resilience and adaptability in the face of uncertainty.
4. **Practical Tools and Lessons:** The authors provide practical tools and lessons for applying "both/and" thinking in various contexts, offering strategies for transforming tensions into opportunities for positive change.
- **Audience:** The book is aimed at individuals and leaders seeking to develop their problem-solving skills, embrace complexity, and foster innovation in their personal and professional lives.
"Both/And Thinking" offers a fresh perspective on decision-making and problem-solving, challenging readers to embrace ambiguity and complexity as sources of creativity and growth. With its practical insights and compelling examples, the book inspires readers to adopt a more flexible and inclusive approach to navigating the challenges of modern life.
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