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3: Overcoming Your Ego to Scale Your Business with Molly Nutt
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If you’re a seasoned business owner and finding yourself stuck in the weeds of your business, literally trying to do EVERYTHING - client work, accounts, outreach, content creation, engagement (and so on, and so on!), today’s episode is sure to provide you with the impetus you need to start the scaling process. Even if you’re new to the business world, or are just getting ideas for starting your own company, this episode is sure to inspire you and give you a few nuggets you can lock away for when the day comes that you’re overwhelmed with client work! Our guest today used to have 12 retainer clients and four projects at once, working 10-to-12 hour days and now her team handles all of that - so she really knows what she’s talking about!
Today’s guest is Molly Nutt, CEO of Acorn Digital Strategy, a copywriting and email marketing studio for woman-owned wellness and lifestyle brands. She loves connecting wellness and lifestyle brands with their target audience through intentional copywriting and email marketing. Molly’s aim is to help businesses tell their stories in ways that genuinely connect with their target audience - and make their wallets fatter in the process.
Molly was the perfect first guest for the podcast, and I just know you’re going to love our chat - so tune in now!
In this episode, Molly and I are chatting about:
- The journey from corporate roles to becoming a fully-fledged CEO and business owner
- Overcoming your ego to allow your business to scale so you can focus on needle-moving tasks instead of client work
- Why email marketing is the platform you need to invest time and energy into right now
- Cycle syncing, hormones and using your natural mood and energy fluctuations to your advantage
Episode Breakdown
[00:50] Molly’s business, Acorn Digital Strategy, and her story so far
[11:59] Shifting your mindset from corporate employee to entrepreneur
[14:26] Outsourcing work and stepping out of the day-to-day running of your business
[29:47] Email marketing tips to build trust with your audience and make sales
[39:56] Using your period and your menstrual cycle to your advantage in business
My Links & Resources
Molly’s Links
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