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Ep. 10 Bridging Generations: Sally Lange on Age Tech's Wireless Revolution
Manage episode 413207837 series 3553610
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π In this pioneering episode of 'The Boon of Wireless,' we delve into the burgeoning world of Age Tech with industry visionary, Sally Lange, from Slang Consulting. As the demographic landscape shifts, with an increasing number of the population stepping into their 65+ years, the spotlight turns to the wireless industry's capacity to innovate for an older adult audience. This conversation uncovers the profound necessity of creating wireless technology that not only reaches but resonates with seniors, ensuring accessibility, relevance, and ease of use. ππ΄
Sally shares compelling insights into the triumphs and hurdles of integrating technology into the lives of the elderly, from personal anecdotes to breakthrough product examples that have made a significant difference. The discussion navigates through the strategies that businesses can adopt to make meaningful entries or expand their presence in the Age Tech market, highlighting the cultural and technological pivots required to cater effectively to the needs of the aging population. With an emphasis on simplicity, connectivity, and recognizing the vast potential for growth in this often-overlooked segment, this episode is a must-listen for anyone interested in the intersection of technology and elder care. ππ‘
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