INLAND (Sarah Power): Inland Pop-Up Celebrates Decade

The Retail Insider Podcast Network

Craig and Sarah Power, Founder of INLAND, discuss the journey of the INLAND platform that has helped shape the landscape of Canadian fashion by showcasing over 500 designers since its inception in 2014. This year marks the 10th anniversary, and the celebration is set to take place at the CF Toronto Eaton Centre. Power discusses INLAND's commitment to providing emerging designers with a public platform that transcends traditional online retail, enhancing their visibility and engagement with the community.

Patterson and Power discuss the upcoming event, noting that it will occupy the former Williams Sonoma space on the third level of the mall next to Sephora, an area known for its upscale retail environment. They discuss the strategic partnership with the Creative School of Fashion at Toronto Metropolitan University, allowing recent graduates to display their work alongside seasoned designers. The event promises a diverse range of products, from upcycled fashion to luxury footwear, highlighting the innovative and sustainable practices that define modern Canadian fashion.

They also discuss how INLAND not only showcases products but also fosters direct consumer engagement in a physical retail setting. This interaction is crucial for designers to receive feedback and evolve their offerings. With the high foot traffic expected at the CF Toronto Eaton Centre, this year's event is poised to introduce a broad audience to unique, high-quality fashion items that might otherwise remain under the radar.

Interviewed this episode:

• Sarah Power, Founder of INLAND
• INLAND

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Background Music Credit: Hard Boiled Kevin MacLeod (incompetech.com). Licensed under Creative Commons: By Attribution 3.0 License. http://creativecommons.org/licenses/by/3.0/