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Back-Story behind Loyalty Status Co/StatusMatch & Adapting Loyalty Strategies to Different Customer Segments
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In Episode 14 of the Loyalty Leaders Podcast, Loyalty Summit Global Chair David Feldman chats with Mark Ross-Smith, CEO – Loyalty Status Co, about the journey and backstory behind StatusMatch and Loyalty Status Co.
In Part 2, Nicki Helfet, Global Loyalty Lead, Ralph Lauren, joined David at Loyalty Summit CXM in Copenhagen, to talk about adapting loyalty strategies to different customer segments.
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