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Season 3, Episode 13: Taming the mayhem and pandemonium of X (with Trung Phan)
Manage episode 418276297 series 2419218
My guest on this week’s podcast is Trung Phan, a popular X (Twitter) personality and a host of the Not Investment Advice podcast. Trung popularized the “short-form deep dive” content format on X following its introduction of long-form posts and has developed a for posting infotainment style content that often goes viral.
In our conversation, Trung and I discuss:
- How Trung’s background as a comedy screenwriter contributed to perfecting his voice on social media;
- How the social media landscape has arguably been redefined since COVID;
- The substantive changes that have occurred on X since Elon Musk acquired it;
- The best strategy for aggregating an audience on social media in this new landscape;
- Whether creators focus on a single platform or try to diversify;
- How Trung’s content strategy on X has changed since Musk’s takeover;
- How creators should approach making time investments in new platforms like Threads;
- The value of live video for podcasts;
- The optimal cadence of publishing for various platforms.
Thanks to the sponsors of this week’s episode of the Mobile Dev Memo podcast:
- Clarisights. Go to clarisights.com/demo to try it out for free. You’ll see why thousands of performance marketers trust Clarisights every day.
- INCRMNTAL. True attribution measures incrementality, always on.
Interested in sponsoring the Mobile Dev Memo podcast? Contact Marketecture.
83 episodes
Manage episode 418276297 series 2419218
My guest on this week’s podcast is Trung Phan, a popular X (Twitter) personality and a host of the Not Investment Advice podcast. Trung popularized the “short-form deep dive” content format on X following its introduction of long-form posts and has developed a for posting infotainment style content that often goes viral.
In our conversation, Trung and I discuss:
- How Trung’s background as a comedy screenwriter contributed to perfecting his voice on social media;
- How the social media landscape has arguably been redefined since COVID;
- The substantive changes that have occurred on X since Elon Musk acquired it;
- The best strategy for aggregating an audience on social media in this new landscape;
- Whether creators focus on a single platform or try to diversify;
- How Trung’s content strategy on X has changed since Musk’s takeover;
- How creators should approach making time investments in new platforms like Threads;
- The value of live video for podcasts;
- The optimal cadence of publishing for various platforms.
Thanks to the sponsors of this week’s episode of the Mobile Dev Memo podcast:
- Clarisights. Go to clarisights.com/demo to try it out for free. You’ll see why thousands of performance marketers trust Clarisights every day.
- INCRMNTAL. True attribution measures incrementality, always on.
Interested in sponsoring the Mobile Dev Memo podcast? Contact Marketecture.
83 episodes
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