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#25 Two Key Approaches That Will Get You Noticed
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In episode #25 of the Serve First, Sell Later Marketing podcast, Sylvia shares the 2 key approaches that will make every professional stand out. She breaks down the online and offline visibility strategies to use that will outshine your competitors. And she also goes deep into the art of defining your service offerings with precision and clarity and how this powerfully guides the right clients to your door, in this very-thought provoking episode. Tune in for the details.
Resources mentioned:
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#18 How To Fill Your Prospecting Pipeline
What You'll Learn In This Episode:
- Maximizing Professional Visibility: explore ways to increase your online and offline presence through social media engagement, blogging, content marketing, email marketing, and more.
- Defining Services for Client Attraction: learn how to craft a clear service offering to guide potential clients to your practice, establish credibility, and set the stage for lasting relationships.
- The Importance of Traditional Media: don't overlook the value of local newspapers, radio, and TV in building your professional profile.
- Communicating the Value of Your Services: understand how to articulate client pain points, the transformation offered, and the structured process used to achieve results.
Timestamps:
- (0:00:00) - Introduction to Maximizing Professional Visibility
- (0:11:01) - The Art of Defining Services for Client Attraction
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