A bootstrappers podcast for founders, entrepreneurs, visionaries and dreamers who are building businesses from the ground up without the taking on debt or selling equity. Here we cover marketing, sales, organization and mindset issues that matter to you
…
continue reading
Content provided by Denise Griffitts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Denise Griffitts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!
Go offline with the Player FM app!
The Fallacy of Competing on Price Alone
MP3•Episode home
Manage episode 420977864 series 1149809
Content provided by Denise Griffitts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Denise Griffitts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today on The Closers Inner Circle Podcast Ben Gay III and Denise Griffitts discuss the pitfalls of the cheapest price model in sales. Join us as we open up The Closers Pt 2 to page 253. In the ever-competitive world of sales, many professionals find themselves trapped in the mindset that the only way to succeed is by offering the lowest prices. However, this approach is not only unsustainable but also fails to recognize the true value that customers seek. Instead of engaging in a race to the bottom, successful salespeople understand the importance of selling quality service, commitment to the customer, and building value into every sale. While it may seem tempting to undercut competitors by offering the lowest prices, this strategy often leads to a downward spiral. Customers who solely prioritize cost over quality and service are likely to switch to the next lowest bidder, creating a cycle of diminishing profits and eroding customer loyalty. Additionally, this approach forces businesses to cut corners, compromising the quality of their products or services, ultimately leading to dissatisfied customers and a tarnished reputation. Successful salespeople understand the importance of selling quality service, commitment to the customer, and building value into every sale. Find us on the web: Denise Griffitts LinkedIn | Ben Gay III LinkedIn | The Closers Books Call Denise Toll-Free 888-719-6711
…
continue reading
315 episodes
MP3•Episode home
Manage episode 420977864 series 1149809
Content provided by Denise Griffitts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Denise Griffitts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today on The Closers Inner Circle Podcast Ben Gay III and Denise Griffitts discuss the pitfalls of the cheapest price model in sales. Join us as we open up The Closers Pt 2 to page 253. In the ever-competitive world of sales, many professionals find themselves trapped in the mindset that the only way to succeed is by offering the lowest prices. However, this approach is not only unsustainable but also fails to recognize the true value that customers seek. Instead of engaging in a race to the bottom, successful salespeople understand the importance of selling quality service, commitment to the customer, and building value into every sale. While it may seem tempting to undercut competitors by offering the lowest prices, this strategy often leads to a downward spiral. Customers who solely prioritize cost over quality and service are likely to switch to the next lowest bidder, creating a cycle of diminishing profits and eroding customer loyalty. Additionally, this approach forces businesses to cut corners, compromising the quality of their products or services, ultimately leading to dissatisfied customers and a tarnished reputation. Successful salespeople understand the importance of selling quality service, commitment to the customer, and building value into every sale. Find us on the web: Denise Griffitts LinkedIn | Ben Gay III LinkedIn | The Closers Books Call Denise Toll-Free 888-719-6711
…
continue reading
315 episodes
所有剧集
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.