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Surfs Up! Diving into Marketing Communities, ABM, & Alignment: B2Boring With Brian Strauss
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Join Chris in a candid conversation with Brian Strauss, co-founder of Demand Collective and a powerhouse in demand generation marketing. Dive into marketing with actionable insights, practical strategies, and real-life experiences that help demystify the complexities of demand gen.
In This Episode, We’ll Cover:
- The core values driving the Demand Collective and their role in shaping a supportive marketing community.
- Insightful reflections on the evolution and practical application of Account-Based Marketing (ABM).
- Navigating the synergy between sales and marketing and fostering alignment for impactful campaigns.
- A behind-the-scenes look at Brian’s innovative strategies that fueled the success of a standout campaign for Childcare CRM.
Tune in for an enriching discussion filled with valuable takeaways that resonate with the evolving landscape of demand gen marketing!
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Brian Strauss on LinkedIn
Learn more about Demand Collective
To learn more about pharosIQ and how they can accelerate your marketing goals, visit us here.
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