Artwork

Player FM - Podcast App
Go offline with the Player FM app!

Forget Influencers, Do This For Viral Ugc Ads — Bostjan Belingar | Differences Between Influencers and Creators, Why Focus On User-generated Content for Ads, How to Motivate Customers to Generate Content, How Demographics Respond to Different Ad Styles

36:59
 
Share
 

Manage episode 422115760 series 2921256

In this podcast episode, we discuss how to set up a creator funnel and produce insane amounts of UGC ads for cheap. Our featured guest on the show is Bostjan Belingar, CEO of Hustler Marketing at hustlermarketing.com
Topics discussed in this episode:

  • The importance of UGC in the age of privacy policies and algorithm changes
  • Finding and working with creators (not influencers) to produce UGC
  • The process of creating detailed creative briefs to guide creators
  • Editing UGC videos for platforms like Facebook, TikTok, etc. (short, fast cuts, attention-grabbing hooks)
  • Tailoring UGC to different customer avatars and age groups
  • Maintaining a constant flow of fresh UGC ads to combat ad fatigue
  • Legal considerations and obtaining rights for UGC
  • Hustler Marketing's services in managing the UGC process for clients
  • The importance of having a strong product in addition to effective UGC ads

Links & Resources
Website: https://www.hustlermarketing.com/
LinkedIn: https://www.linkedin.com/in/bostjan-belingar-96aa3a102/
X/Twitter: https://twitter.com/HustlerMrktng
Instagram: https://www.instagram.com/bostjanbelingar/
Get access to more free resources by visiting the podcast episode page at
t.ly/QW69u
Subscribe & Listen Everywhere:
Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | P

"Founder's Sidekick" - Weekly Business Mentorship

Imagine transforming your 9-5 grind or traditional business into a thriving online venture. "Founder's Sidekick" offers weekly expert guidance tailored for busy founders.
Get personalized, asynchronous coaching to address crucial questions as you start and grow your online business. Learn more at https://founders-sidekick.com/
Sign up for our free newsletter and become a smarter Shopify merchant.
We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Subscribe. Learn More. Grow.

Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!

  continue reading

354 episodes

Artwork
iconShare
 
Manage episode 422115760 series 2921256

In this podcast episode, we discuss how to set up a creator funnel and produce insane amounts of UGC ads for cheap. Our featured guest on the show is Bostjan Belingar, CEO of Hustler Marketing at hustlermarketing.com
Topics discussed in this episode:

  • The importance of UGC in the age of privacy policies and algorithm changes
  • Finding and working with creators (not influencers) to produce UGC
  • The process of creating detailed creative briefs to guide creators
  • Editing UGC videos for platforms like Facebook, TikTok, etc. (short, fast cuts, attention-grabbing hooks)
  • Tailoring UGC to different customer avatars and age groups
  • Maintaining a constant flow of fresh UGC ads to combat ad fatigue
  • Legal considerations and obtaining rights for UGC
  • Hustler Marketing's services in managing the UGC process for clients
  • The importance of having a strong product in addition to effective UGC ads

Links & Resources
Website: https://www.hustlermarketing.com/
LinkedIn: https://www.linkedin.com/in/bostjan-belingar-96aa3a102/
X/Twitter: https://twitter.com/HustlerMrktng
Instagram: https://www.instagram.com/bostjanbelingar/
Get access to more free resources by visiting the podcast episode page at
t.ly/QW69u
Subscribe & Listen Everywhere:
Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | P

"Founder's Sidekick" - Weekly Business Mentorship

Imagine transforming your 9-5 grind or traditional business into a thriving online venture. "Founder's Sidekick" offers weekly expert guidance tailored for busy founders.
Get personalized, asynchronous coaching to address crucial questions as you start and grow your online business. Learn more at https://founders-sidekick.com/
Sign up for our free newsletter and become a smarter Shopify merchant.
We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Subscribe. Learn More. Grow.

Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!

  continue reading

354 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide