Show Me You Know Me: Mastering Personalization in Sales Outreach -- with Sam McKenna
Manage episode 424130929 series 3559950
Still sending the same boring emails? You may get lucky here and there, but your open and response rates are likely abysmal.
Sam McKenna, CEO of #samsales consulting, says that personalization in sales outreach is the key, but you need to take it even further. Genuine, research-based engagement will always win over generic, high-volume tactics.
In this episode of Closing Time, Sam shares practical examples of using her trademarked “Show Me You Know Me®” model in cold email, nurture email, social media, and more. Tune in to learn how to cut through the noise and make your outreach truly stand out in a sea of same.
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Connect With:
• Sam McKenna: Website // Twitter // LinkedIn
• Val Riley: LinkedIn
• Insightly: Instagram // Facebook // Twitter // LinkedIn // YouTube
116 episodes