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Identifying Different Buyer Personas
Manage episode 424197909 series 3426209
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Every buyer has a unique personality, which requires a nuanced approach to every sales conversation. Today, Jim “Pouli” Pouliopoulos joins us to highlight the value of discerning different buyer personas and adapting the way you sell accordingly. He discusses:
Check out Pouli’s book, How to Be a Well Being: Unofficial Rules to Live Every Day.
Here are some additional resources:
Visit Ascender, a platform designed solely for salespeople who own a quota. If you enjoy the Audible-Ready Sales Podcast, Ascender is perfect for you! We put out content every day with insights to help you level up in your sales career.
Check out the platform here: https://my.ascender.co/Ascender/
Subscribe here: https://my.ascender.co/Ascender/PlanComparison
Check out this and other episodes of the Audible-Ready Sales Podcast on Apple Podcasts, Spotify, or our website.
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- How a familiarity with different types of buyer personalities helps sales professionals.
- Common patterns in buyer personalities.
- How DISC assessments can be beneficial to reps.
- Adapting to the buyer’s personality during conversation.
- The specific motivations of different personality types.
Check out Pouli’s book, How to Be a Well Being: Unofficial Rules to Live Every Day.
Here are some additional resources:
- Get MEDDICC Certified on Ascender!
- Getting to the Economic Buyer | Ascender Course
- Navigating the Political Landscape | Ascender Course
- Building Rapport Through Virtual Channels | Ascender Course
- Ascender’s Best Content on Discovery | Ascender Article
- Selling in a New Category | Podcast
- Finding Your Motivation as a Seller | Podcast
Visit Ascender, a platform designed solely for salespeople who own a quota. If you enjoy the Audible-Ready Sales Podcast, Ascender is perfect for you! We put out content every day with insights to help you level up in your sales career.
Check out the platform here: https://my.ascender.co/Ascender/
Subscribe here: https://my.ascender.co/Ascender/PlanComparison
Check out this and other episodes of the Audible-Ready Sales Podcast on Apple Podcasts, Spotify, or our website.
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