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š Appleās Ad Attribution Kit(AAK): whatās new, and what marketers should do today š
Manage episode 426591231 series 2575608
Weāre diving into one of the major announcements from WWDC 2024: Appleās introduction of Add Attribution Kit, or AAK, which is set to replace SKAN. Weāll explore what this means for advertisers, the actual impact of these changes, and whether you need to make any adjustments to your current setup.
Check out the show notes here: https://mobileuseracquisitionshow.com/episode/ad-attribution-kit-skan-guide/
**
Get more mobile user acquisition goodies here:
http://RocketShipHQ.com
http://RocketShipHQ.com/blog
269 episodes
Manage episode 426591231 series 2575608
Weāre diving into one of the major announcements from WWDC 2024: Appleās introduction of Add Attribution Kit, or AAK, which is set to replace SKAN. Weāll explore what this means for advertisers, the actual impact of these changes, and whether you need to make any adjustments to your current setup.
Check out the show notes here: https://mobileuseracquisitionshow.com/episode/ad-attribution-kit-skan-guide/
**
Get more mobile user acquisition goodies here:
http://RocketShipHQ.com
http://RocketShipHQ.com/blog
269 episodes
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