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šŸ›Ž Appleā€™s Ad Attribution Kit(AAK): whatā€™s new, and what marketers should do today šŸ”‘

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Manage episode 426591231 series 2575608
Content provided by Shamanth Rao. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shamanth Rao or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Weā€™re diving into one of the major announcements from WWDC 2024: Appleā€™s introduction of Add Attribution Kit, or AAK, which is set to replace SKAN. Weā€™ll explore what this means for advertisers, the actual impact of these changes, and whether you need to make any adjustments to your current setup.
Check out the show notes here: https://mobileuseracquisitionshow.com/episode/ad-attribution-kit-skan-guide/
**
Get more mobile user acquisition goodies here:
http://RocketShipHQ.com
http://RocketShipHQ.com/blog

  continue reading

269 episodes

Artwork
iconShare
 
Manage episode 426591231 series 2575608
Content provided by Shamanth Rao. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shamanth Rao or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Weā€™re diving into one of the major announcements from WWDC 2024: Appleā€™s introduction of Add Attribution Kit, or AAK, which is set to replace SKAN. Weā€™ll explore what this means for advertisers, the actual impact of these changes, and whether you need to make any adjustments to your current setup.
Check out the show notes here: https://mobileuseracquisitionshow.com/episode/ad-attribution-kit-skan-guide/
**
Get more mobile user acquisition goodies here:
http://RocketShipHQ.com
http://RocketShipHQ.com/blog

  continue reading

269 episodes

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