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How to build your personal brand with Eshita Kabra-Davies, Founder & CEO of By Rotation

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Manage episode 426698931 series 2801707
Content provided by Juliet Fallowfield. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Juliet Fallowfield or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

With 70% of respondents of a Forbes survey stating they believed personal branding is important, it’s clear that founders need to consider how they promote not just their business, but also themselves as individuals while starting their company.

Eshita Kabra-Davies is the founder and CEO of By Rotation, the UK's first peer-to-peer fashion rental app. Eshita founded the platform in 2019 to challenge the notion that ownership was not the only way to consume and enjoy fashion. Since then, she has successfully built a very strong personal/professional profile internationally alongside her business.

Keep listening to hear Eshita’s advice on why to question what to put out there in terms of professional and personal self, and why it is important to consider the platform context

Eshita’s advice:

  • Be careful how you use your time as social media can take up a lot of it
  • Don’t feel the pressure to post personal content if you don’t want to, you can build a brand without sharing your personal life too
  • You don’t need to be on every platform, pick a few that work but less is more
  • LinkedIn is just for professional, specific information
  • Put the business first before your personal content if you need to prioritise one
  • Be aware of the community that follows you and ensure you speak to your audience

FF&M enables you to own your own PR. Recorded, edited & published by Juliet Fallowfield, 2023 MD & Founder of PR & Communications consultancy for startups Fallow, Field & Mason. Email us at hello@fallowfieldmason.com or DM us on instagram @fallowfieldmason.

Let us know how your start up journey is going or if you have any questions you would like us to discuss in future episodes.

FF&M recommends:

MUSIC CREDIT Funk Game Loop by Kevin MacLeod. Link & Licence

Text us your questions for future founders. Plus we'd love to get your feedback, text in via Fan Mail

Support the show

  continue reading

114 episodes

Artwork
iconShare
 
Manage episode 426698931 series 2801707
Content provided by Juliet Fallowfield. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Juliet Fallowfield or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

With 70% of respondents of a Forbes survey stating they believed personal branding is important, it’s clear that founders need to consider how they promote not just their business, but also themselves as individuals while starting their company.

Eshita Kabra-Davies is the founder and CEO of By Rotation, the UK's first peer-to-peer fashion rental app. Eshita founded the platform in 2019 to challenge the notion that ownership was not the only way to consume and enjoy fashion. Since then, she has successfully built a very strong personal/professional profile internationally alongside her business.

Keep listening to hear Eshita’s advice on why to question what to put out there in terms of professional and personal self, and why it is important to consider the platform context

Eshita’s advice:

  • Be careful how you use your time as social media can take up a lot of it
  • Don’t feel the pressure to post personal content if you don’t want to, you can build a brand without sharing your personal life too
  • You don’t need to be on every platform, pick a few that work but less is more
  • LinkedIn is just for professional, specific information
  • Put the business first before your personal content if you need to prioritise one
  • Be aware of the community that follows you and ensure you speak to your audience

FF&M enables you to own your own PR. Recorded, edited & published by Juliet Fallowfield, 2023 MD & Founder of PR & Communications consultancy for startups Fallow, Field & Mason. Email us at hello@fallowfieldmason.com or DM us on instagram @fallowfieldmason.

Let us know how your start up journey is going or if you have any questions you would like us to discuss in future episodes.

FF&M recommends:

MUSIC CREDIT Funk Game Loop by Kevin MacLeod. Link & Licence

Text us your questions for future founders. Plus we'd love to get your feedback, text in via Fan Mail

Support the show

  continue reading

114 episodes

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