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Content provided by Jyll Saskin Gales. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jyll Saskin Gales or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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How to run Google Ads with a low budget

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Manage episode 427077918 series 3551927
Content provided by Jyll Saskin Gales. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jyll Saskin Gales or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Is it possible to run a successful Google Ads campaign on a small budget? Yes, but it's harder than you think!
This special edition episode of Inside Google Ads features a 20-minute workshop host Jyll Saskin Gales delivered at the Paid Search Association conference in 2023. This workshop is packed with more than 15 specific, actionable tips and real-world examples on how to get the most out of your modest Google Ads budget.
In this episode, you’ll learn about:

  • Getting your data foundation in place, including conversion tracking, audiences, attribution, and account linking.
  • Optimizing for micro conversions.
  • Tips to maximize your Google search investment.
  • How to leverage audiences to make better use of a small budget.
  • How to determine if your business is ready for Google Ads.

You can get episode transcripts delivered to your inbox each week by signing up for free at https://jyll.ca/insidegoogleads
Find Jyll on social media
https://tiktok.com/@the_google_pro
https://youtube.com/@the_google_pro
https://www.instagram.com/the_google_pro
https://www.threads.net/@the_google_pro
https://www.linkedin.com/in/jyllsaskingales

  continue reading

42 episodes

Artwork
iconShare
 
Manage episode 427077918 series 3551927
Content provided by Jyll Saskin Gales. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jyll Saskin Gales or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Is it possible to run a successful Google Ads campaign on a small budget? Yes, but it's harder than you think!
This special edition episode of Inside Google Ads features a 20-minute workshop host Jyll Saskin Gales delivered at the Paid Search Association conference in 2023. This workshop is packed with more than 15 specific, actionable tips and real-world examples on how to get the most out of your modest Google Ads budget.
In this episode, you’ll learn about:

  • Getting your data foundation in place, including conversion tracking, audiences, attribution, and account linking.
  • Optimizing for micro conversions.
  • Tips to maximize your Google search investment.
  • How to leverage audiences to make better use of a small budget.
  • How to determine if your business is ready for Google Ads.

You can get episode transcripts delivered to your inbox each week by signing up for free at https://jyll.ca/insidegoogleads
Find Jyll on social media
https://tiktok.com/@the_google_pro
https://youtube.com/@the_google_pro
https://www.instagram.com/the_google_pro
https://www.threads.net/@the_google_pro
https://www.linkedin.com/in/jyllsaskingales

  continue reading

42 episodes

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