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03 Using the Platinum Rule to Close 50% More Revenue with Nancy Zare
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Unlock the secrets to mastering client acquisition and retention in the legal field with Nancy Zare, the innovative mind behind the AlikeAbility System. Discover how aligning with your prospects' values can transform them into loyal clients, and understand the crucial balance between networking and legal work. Through Nancy's expertise, you'll learn the five-step system to identifying personality styles and decision-making timelines, all while adopting the Platinum rule of treating others the way they want to be treated.
In our conversation, Nancy dives into the various personality traits of individuals and how these traits shape their reception to different marketing strategies. From methodical thinkers to social butterflies, Nancy provides actionable advice on crafting visibility and credibility tactics tailored to each personality. Hear her journey from psychologist to sales expert and gain insights into personalized sales techniques that drive law firm growth.
Plus, enjoy a heartwarming anecdote about fostering a Yorkshire Terrier and get recommendations for further resources to bolster your legal marketing prowess. Don't miss out on Nancy's invaluable wisdom to elevate your practice!
Connect with Nancy Zare on LinkedIn at https://www.linkedin.com/in/nancyzare/
Take her ALikeability Assessment: https://nancyzare.com/alikeability-assessment/
Nancy's Books: https://nancybooks.link/
Get a FREE copy of "The Ultimate Online Marketing Checklist for Law Firms" at
https://lawmarketingzone.com/ultimate-checklist
Ready to level up your law firm marketing? Book a FREE Discovery Call with Marilyn Here: https://lawmarketingzone.com/bookacall
Leadership In Law Podcast with host, Marilyn Jenkins
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Chapters
1. 03 Using the Platinum Rule to Close 50% More Revenue with Nancy Zare (00:00:00)
2. Unlocking Rainmaking Success in Law (00:00:02)
3. Understanding Personality Styles in Legal Marketing (00:13:42)
4. Effective Selling for Law Firm Growth (00:24:17)
4 episodes
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