Episode 218: 2024 Holiday Prepisode

Another Woodshop Podcast

Episode 218

TOPIC: Holiday Prep the set up your shop for success.

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What's on our bench: 🎶

Dan is catching up on orders and is getting in the teens, right before getting a rush again, Sutton his helper has been a great backup in the shop, and he's dealing with some bad reviews?

Braden got a bunch of slabs from the omah-bros stash, installed the clamp companions, picked up a bunch of tools from a facebook marketplace score, and fixed his CNC tramming issue.

Pete is getting into the groove of things in the shop, working on trying out a new paint, went and picked up material from Makerstock, and visited Patrick Gensel.

TOPIC: Holiday Prep the set up your shop for success.

Our Holiday Prep List:

1. Plan ahead

2. Set clear goals and priorities

3. Notify friends and family and plan around events

4. DEADLINES - set deadlines and boundaries

5. DON’T FORGET Halloween, thanksgiving

6. Stock up on materials

7. Figure out your shipping and fulfillment - shipping and packaging

8. Research trends and popular items for the holidays - etsy holiday report, erank, tiktok, pintrest, etc.

9. Set up processes / efficiency / Plan out batching of items

10. Leverage social media / online marketing

11. Abandoned cart / thank you discounts

12. Personalization / holiday wrapping

13. Stock up on items where possible for those last minute shoppers

14. Self care / Don’t burn out!

15. Evaluate performance and take notes for next year!

Links:

https://bulkcuttingboards.com/

https://www.etsy.com/seller-handbook?ref=handbook

Questions:

Patrick Gensal

Dan can you give me your exact dimensions, material, and keywords for the C tables and slide tables? k thanks!

Sarah Goldstein

Rosie's Woodshop

These questions all pertain to in person craft shows.

1. So last year I made as much as I could, but didn't have my own shop so I bought things wholesale from some friends and sold them. They sold really well and I'm debating to do them again. What are your thoughts?

2. Do I go ham and make a ton of pens or learn something new with my new machines? I only have maybe an hour through monday-friday each day and Saturday to do stuff.

3. Do I have many diverse items with low count or a lot of the same things for craft shows with high count?

4. Should I premake ornaments with what I think they should say or just have samples and let people pick what they want (but then they are waiting around for it to laser). I can still add customizations.

5. I over did the craft shows last year and got burnt out and took off January and February, how do I avoid that? I don't think I'm going to sign up for as many shows but I do enjoy them.

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