Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Content provided by Salena Knight | Retail & Ecommerce Growth Strategist and Salena Knight. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Salena Knight | Retail & Ecommerce Growth Strategist and Salena Knight or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Ecom Store Cloned By Scammers? Here's What To Do - Steven Weigler
Manage episode 439551779 series 3019473
Content provided by Salena Knight | Retail & Ecommerce Growth Strategist and Salena Knight. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Salena Knight | Retail & Ecommerce Growth Strategist and Salena Knight or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
As an e-commerce business owner, there's nothing more frustrating than discovering your website or product images have been cloned and are being used to scam your (potential) customers.
It's a nightmare scenario that's all too common in today's digital landscape - I even ended up almost being scammed myself!
In this eye-opening episode, I sit down with Steven Weigler, an experienced IP attorney from Emerge Consult, to discuss strategies for protecting your brand online. You'll learn:
- The key legal tools every e-commerce entrepreneur needs, including trademarks, copyrights, and domain protection
- How to quickly take down clone websites and counterfeit product listings on platforms like Amazon and Shopify
- The importance of having a proactive IP protection strategy in place before issues arise
- Tips for working with an IP attorney to build a cost-effective legal foundation for your business
As I discovered firsthand, website cloning, and product counterfeiting are major threats that can do serious damage to your brand and bottom line. But with the right knowledge and preparation, you can fight back and protect what you've worked so hard to build. Don't wait until it's too late - tune in and learn how to safeguard your e-commerce business today.
---------- E-Commerce Website Cloning and Initial Reactions 0:02
Legal and International Challenges in Intellectual Property 2:48
Building a Strong Brand Identity and Protecting It 5:27
Trademarks, Copyrights, and Patents: Tools for Protection 12:31
Dealing with Infringement on E-Commerce Platforms 14:45
Strategies for Addressing Infringement and Protecting Assets 28:00
The Role of Platforms in Intellectual Property Enforcement 28:48
The Importance of Early Action and Prevention 32:46
Final Thoughts and Actionable Steps 33:01
Resources and Contact Information 33:13
Full article: https://salenaknight.com/ecom-store-cloned-by-scammers-heres-what-to-do-steven-weigler/
532 episodes
Share
Manage episode 439551779 series 3019473
Content provided by Salena Knight | Retail & Ecommerce Growth Strategist and Salena Knight. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Salena Knight | Retail & Ecommerce Growth Strategist and Salena Knight or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
As an e-commerce business owner, there's nothing more frustrating than discovering your website or product images have been cloned and are being used to scam your (potential) customers.
It's a nightmare scenario that's all too common in today's digital landscape - I even ended up almost being scammed myself!
In this eye-opening episode, I sit down with Steven Weigler, an experienced IP attorney from Emerge Consult, to discuss strategies for protecting your brand online. You'll learn:
- The key legal tools every e-commerce entrepreneur needs, including trademarks, copyrights, and domain protection
- How to quickly take down clone websites and counterfeit product listings on platforms like Amazon and Shopify
- The importance of having a proactive IP protection strategy in place before issues arise
- Tips for working with an IP attorney to build a cost-effective legal foundation for your business
As I discovered firsthand, website cloning, and product counterfeiting are major threats that can do serious damage to your brand and bottom line. But with the right knowledge and preparation, you can fight back and protect what you've worked so hard to build. Don't wait until it's too late - tune in and learn how to safeguard your e-commerce business today.
---------- E-Commerce Website Cloning and Initial Reactions 0:02
Legal and International Challenges in Intellectual Property 2:48
Building a Strong Brand Identity and Protecting It 5:27
Trademarks, Copyrights, and Patents: Tools for Protection 12:31
Dealing with Infringement on E-Commerce Platforms 14:45
Strategies for Addressing Infringement and Protecting Assets 28:00
The Role of Platforms in Intellectual Property Enforcement 28:48
The Importance of Early Action and Prevention 32:46
Final Thoughts and Actionable Steps 33:01
Resources and Contact Information 33:13
Full article: https://salenaknight.com/ecom-store-cloned-by-scammers-heres-what-to-do-steven-weigler/
532 episodes
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Similar to Bringing Business to Retail
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
The Tai Lopez podcast brings you the best business education straight from the world's top entrepreneurs. I will also review the best books in health, wealth, love and happiness that will help you achieve your maximum potential and live the best life possible.
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continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
Bitcoin pioneer Charlie Shrem peels back the layers on the lives and backgrounds of the world's most impactful innovators. Centering around intimate narratives, Shrem uncovers a detailed, previously unspoken story of the genesis and evolution of bitcoin, cryptocurrency, artificial intelligence, and the web3 movements. Join Shrem as he journeys through the uncharted territories of tech revolutions, revealing the human side of the stories that shaped the digital world we live in today.
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