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Content provided by Tom Asacker, Brand Advisor, and Mark Ramsey, Media Strategist, Tom Asacker, Brand Advisor, Mark Ramsey, and Media Strategist. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom Asacker, Brand Advisor, and Mark Ramsey, Media Strategist, Tom Asacker, Brand Advisor, Mark Ramsey, and Media Strategist or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Do Influencers Really Influence Anything?

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Manage episode 205910295 series 57779
Content provided by Tom Asacker, Brand Advisor, and Mark Ramsey, Media Strategist, Tom Asacker, Brand Advisor, Mark Ramsey, and Media Strategist. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom Asacker, Brand Advisor, and Mark Ramsey, Media Strategist, Tom Asacker, Brand Advisor, Mark Ramsey, and Media Strategist or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Do influencers really influence anything? And...Adidas unfriends Facebook - maybe your brand should, too. Plus, rants and raves about the Earth-shattering consequences of Best Buy's new logo, a newspaper's wet-look ad that looks too real, and Google's new AI that's almost too human. Brand Authority Tom Asacker and Media Strategist Mark Ramsey go inside what's really happening in media.

Sources:

https://medium.com/21st-century-marketing/its-time-to-address-the-elephant-in-the-room-influencers-don-t-really-influence-anything-or-ee036b4abbb

https://digiday.com/marketing/sources-say-adidas-paused-ads-facebook-reviews-efficacy/

  continue reading

99 episodes

Artwork
iconShare
 
Manage episode 205910295 series 57779
Content provided by Tom Asacker, Brand Advisor, and Mark Ramsey, Media Strategist, Tom Asacker, Brand Advisor, Mark Ramsey, and Media Strategist. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom Asacker, Brand Advisor, and Mark Ramsey, Media Strategist, Tom Asacker, Brand Advisor, Mark Ramsey, and Media Strategist or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Do influencers really influence anything? And...Adidas unfriends Facebook - maybe your brand should, too. Plus, rants and raves about the Earth-shattering consequences of Best Buy's new logo, a newspaper's wet-look ad that looks too real, and Google's new AI that's almost too human. Brand Authority Tom Asacker and Media Strategist Mark Ramsey go inside what's really happening in media.

Sources:

https://medium.com/21st-century-marketing/its-time-to-address-the-elephant-in-the-room-influencers-don-t-really-influence-anything-or-ee036b4abbb

https://digiday.com/marketing/sources-say-adidas-paused-ads-facebook-reviews-efficacy/

  continue reading

99 episodes

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