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Content provided by MrRichardClarke. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by MrRichardClarke or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Sports Content Strategy with MrRichardClarke: Exploring sports content, journalism, digital and social media
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David Murray: Finding the cracks in the sports rights market
Manage episode 206683768 series 1924107
Content provided by MrRichardClarke. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by MrRichardClarke or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
TOPICS
0-3:45 Intros
3.45 The broad changes seen during his role as BBC’s Head of Rights 1999-2014. The changing competition for Sky: ITV Digital, Setanta, BT, Eurosport
6.10 Why convergence is only just happening now
7.10 Issues over legal definitions that initially hampered the rights process
8.10 The history of the Premier League rights. Has it always been up, up and up?
11.16 The factor that links all the major price rises
13.12 When Sky overpaid by a lot
16.07 The reasons why David thinks it is too early for the FANG companies (Facebook, Amazon, Netflix, Google)
19.27 Facebook and the economics of the TV model
20.32 The chances of a Premier League OTT platform
21.14 The new OTT players (DAZN and ElevenSports) are how they developing
22.23 Is the money paid for the sports rights > great than the interest
24.30 The importance of the younger male audience
26.10 Measuring different ages within the young groups and the potential for viewing figures “falling off a cliff”
28.50 Why the bubble is not going to burst (Hint: It is because there is no bubble)
30.51 Lessons from the ECB’s TV deals in the last decade or so. The 10-year-old daughter test
39.15 Lessons from the Big Bash
41.14 The new Cricket Australia deal and what we learnt from it
43.25 Why did Amazon went for tennis
45.08 Comparing TV figures with online figures
47.31 The growing appeal of eSports
49.42 The NFL's approach to broadcast rights
52.01 The blueprint for approaching a new sports rights deal
What the Premier League might have done differently
LINKS
WANT TO HEAR, SEE, READ MORE...
📝 Check out my blog, here
🎙 Listen to my other podcast: Football Indonesia here
📰 Sign up to my digital sport newsletter, here
📱 @MrRichardClarke on social:Twitter, Instagram, Facebook, YouTube
94 episodes
Share
Manage episode 206683768 series 1924107
Content provided by MrRichardClarke. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by MrRichardClarke or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
TOPICS
0-3:45 Intros
3.45 The broad changes seen during his role as BBC’s Head of Rights 1999-2014. The changing competition for Sky: ITV Digital, Setanta, BT, Eurosport
6.10 Why convergence is only just happening now
7.10 Issues over legal definitions that initially hampered the rights process
8.10 The history of the Premier League rights. Has it always been up, up and up?
11.16 The factor that links all the major price rises
13.12 When Sky overpaid by a lot
16.07 The reasons why David thinks it is too early for the FANG companies (Facebook, Amazon, Netflix, Google)
19.27 Facebook and the economics of the TV model
20.32 The chances of a Premier League OTT platform
21.14 The new OTT players (DAZN and ElevenSports) are how they developing
22.23 Is the money paid for the sports rights > great than the interest
24.30 The importance of the younger male audience
26.10 Measuring different ages within the young groups and the potential for viewing figures “falling off a cliff”
28.50 Why the bubble is not going to burst (Hint: It is because there is no bubble)
30.51 Lessons from the ECB’s TV deals in the last decade or so. The 10-year-old daughter test
39.15 Lessons from the Big Bash
41.14 The new Cricket Australia deal and what we learnt from it
43.25 Why did Amazon went for tennis
45.08 Comparing TV figures with online figures
47.31 The growing appeal of eSports
49.42 The NFL's approach to broadcast rights
52.01 The blueprint for approaching a new sports rights deal
What the Premier League might have done differently
LINKS
WANT TO HEAR, SEE, READ MORE...
📝 Check out my blog, here
🎙 Listen to my other podcast: Football Indonesia here
📰 Sign up to my digital sport newsletter, here
📱 @MrRichardClarke on social:Twitter, Instagram, Facebook, YouTube
94 episodes
All episodes
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Similar to Sports Content Strategy with MrRichardClarke: Exploring sports content, journalism, digital and social media
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
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continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Montgomery & Co. is a weekly podcast where WNBA champion and part-owner of the Atlanta Dream Renee Montgomery is joined by her mother Bertela Montgomery, her sister Nicole Young and her wife Sirena Grace as they chart a unique path through the business world as four black and brown women keeping their family first at all times. Both insightful and compelling, this one-of-a-kind talk show combines interviews with some of the world’s top innovators & entrepreneurs with sports and culture conve ...
…
continue reading
Bitcoin pioneer Charlie Shrem peels back the layers on the lives and backgrounds of the world's most impactful innovators. Centering around intimate narratives, Shrem uncovers a detailed, previously unspoken story of the genesis and evolution of bitcoin, cryptocurrency, artificial intelligence, and the web3 movements. Join Shrem as he journeys through the uncharted territories of tech revolutions, revealing the human side of the stories that shaped the digital world we live in today.
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continue reading
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
…
continue reading
Bitcoin groundbreakers share personal stories of how Bitcoin is changing lives for the better. Host Mauricio Di Bartolomeo, co-founder and CSO of Ledn, speaks with leading Bitcoin voices, entrepreneurs, and human rights advocates to hear their unique journey and practical real-world examples of how Bitcoin has made a positive impact in their lives. Brought to you by Ledn, a leading financial services company built for Bitcoin & digital assets. Ledn offers a suite of lending, saving and tradi ...
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continue reading
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