A bootstrappers podcast for founders, entrepreneurs, visionaries and dreamers who are building businesses from the ground up without the taking on debt or selling equity. Here we cover marketing, sales, organization and mindset issues that matter to you
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11: On CRO, Privacy, and Formal Wear
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Manage episode 218301348 series 2099713
Content provided by Brilliant. and Justin Daab. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brilliant. and Justin Daab or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Justin and Justin invite a very special, well-dressed guest, Andy Crestodina of Orbit Media, to chat about conversion rate optimization (CRO), the idea and ethics of conveying scarcity in UX design, and the chances for Solid, the new Web ID standard by Tim Berners Lee, and whether it could form the foundation of a new privacy standard online. We also offer Andy an opportunity to shamelessly plug his new book, “Content Chemistry.” LINKS: https://www.cnbc.com/2018/09/29/sec-settles-charges-with-teslas-elon-musk-will-remain-as-ceo.html https://uxdesign.cc/scarcity-in-ux-the-psychological-bias-that-became-the-norm-3e666b749a9a https://solid.inrupt.com/ https://www.amazon.com/Content-Chemistry-Illustrated-Handbook-Marketing-ebook/dp/B07DV58WRH/
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21 episodes
MP3•Episode home
Manage episode 218301348 series 2099713
Content provided by Brilliant. and Justin Daab. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brilliant. and Justin Daab or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Justin and Justin invite a very special, well-dressed guest, Andy Crestodina of Orbit Media, to chat about conversion rate optimization (CRO), the idea and ethics of conveying scarcity in UX design, and the chances for Solid, the new Web ID standard by Tim Berners Lee, and whether it could form the foundation of a new privacy standard online. We also offer Andy an opportunity to shamelessly plug his new book, “Content Chemistry.” LINKS: https://www.cnbc.com/2018/09/29/sec-settles-charges-with-teslas-elon-musk-will-remain-as-ceo.html https://uxdesign.cc/scarcity-in-ux-the-psychological-bias-that-became-the-norm-3e666b749a9a https://solid.inrupt.com/ https://www.amazon.com/Content-Chemistry-Illustrated-Handbook-Marketing-ebook/dp/B07DV58WRH/
…
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21 episodes
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