Introducing The Unshakeables, a new podcast from Chase for Business and iHeartMedia's Ruby Studio. Small businesses are the heart and soul of this country, but it takes a brave individual to start and run a company of their own. From mom-and-pop coffee shops to auto-detailing garages -- no matter the type of industry you’re in, every small business owner knows that the journey is full of the unexpected. A single moment may even change the course of your business forever. Those who stand firm ...
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Episode #10 Measuring Your Results
Manage episode 231784385 series 2502871
Content provided by Marketing Tools Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marketing Tools Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
First of all, thank you to Robert Cahill of Northwestern Tech and Cahill.Media for appearing as a guest on today's show. He has a ton of experience measuring marketing results.
Often times, small business owners can find it difficult to accurately measure their marketing efforts. Henry Ford famously said, “I know at least half of my advertising budget works; I just don’t know which half.”
Today's episode will focus on tips to help you quantify what your gut is telling you, as well as ease your mind when trying to find the perfect advertising mix.
Enjoy...
20 episodes
Share
Manage episode 231784385 series 2502871
Content provided by Marketing Tools Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marketing Tools Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
First of all, thank you to Robert Cahill of Northwestern Tech and Cahill.Media for appearing as a guest on today's show. He has a ton of experience measuring marketing results.
Often times, small business owners can find it difficult to accurately measure their marketing efforts. Henry Ford famously said, “I know at least half of my advertising budget works; I just don’t know which half.”
Today's episode will focus on tips to help you quantify what your gut is telling you, as well as ease your mind when trying to find the perfect advertising mix.
Enjoy...
20 episodes
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Introducing The Unshakeables, a new podcast from Chase for Business and iHeartMedia's Ruby Studio. Small businesses are the heart and soul of this country, but it takes a brave individual to start and run a company of their own. From mom-and-pop coffee shops to auto-detailing garages -- no matter the type of industry you’re in, every small business owner knows that the journey is full of the unexpected. A single moment may even change the course of your business forever. Those who stand firm ...
…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
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…
continue reading
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continue reading
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continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
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The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
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continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
Montgomery & Company (MoCo) is a weekly podcast and radio show hosted by two-time WNBA Champion and Co-Owner/Vice President of the Atlanta Dream, Renee Montgomery, in partnership with WABE Atlanta. Both insightful and compelling, MoCo features interviews with some of the world’s top athletes, entertainers, and innovators as well as roundtable discussions with Renee’s colleagues, friends, and family, about sports, culture and building generational wealth. Montgomery & Company: Sports, Cultu ...
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