All of us are clueless at one time or another. Clues for the Clueless Email Marketer is for kitchen table operations with big dreams. Mom and pop shops looking to remain a community staple for years to come. For small business owners wearing multiple hats or the designer or social media manager who got thrown into the mix and are now expected to do email marketing. It’s also for those who feel like they’ve still got something to learn.
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Welcome to the Heart of Business brought to you by Benchmark. It’s the business podcast that won’t make you flatline, where we discuss what pumps life into your company.
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Each week, Deliverability Defined will dive deep into topics about email deliverability, giving you the insight you need to reach the inbox of your subscribers.
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The Member Engagement show is the podcast for anyone tasked with boosting retention, gaining new members, and deepening member engagement for associations and organizations. Guests share expert advice on the many facets of building and providing ongoing value to association members. You’ll come away from each episode with strategies proven to transform your organization.
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Macworld is the world's leading source for information about Apple and the Apple ecosystem. 882887 www,macworld.com email: podcast@macworld.com X: @macworld Threads: @macworld_hq Facebook: Macworld
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Unofficial Peloton podcast & weekly TV show, for the Peloton community, by the Peloton community. Featuring coverage of Peloton news, rumors, tips & tricks, reviews of accessories, interviews with community members, coaches, and instructors, and much much more.
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Email - ejz_ahmd@yahoo.co.in Residencies are the benchmark of any DJ. And with Trilogy, and Pacha Ibiza Dubai to his credit, Ejaz is one of the best regarded DJs in the Middle East. The Pacha Ibiza Dubai residency is just the latest impressive career move of Ejaz, the Indian born, Dubai-based DJ and producer. Hailing from the southern region of India, his love of house, techno and all things electronic came from his formative youth, with back-street raves and influences like Sven Vath, John ...
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A daily, 5-10 minute, podcast where we talk about risk and investing. Find out more at mattcorc.com or shoot me an email at matt@mattcorc.com. I would love to hear any feedback, including topic suggestions and insurance questions. If you would like to join me on an episode, send me an email.
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Welcome to 'Life in Northern Virginia,' where I, your host and lifelong Fairfax resident, bring you two decades of real estate expertise and a world of insights. Join me every week for a treasure trove of information on homeownership, consumerism, and small business. From opulent luxury living to navigating distressed properties, we cover it all. Unearth hidden gems, avoid scams, discover local businesses, and explore remarkable places. Our mission? To inform, educate, and uplift everyone in ...
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A weekly wrap of the “must-know” developments in Marketing, Media, Agency and Technology for leaders and emerging leaders in the industry. Veteran industry journalist and Mi3 Executive Editor Paul McIntyre talks each week with guest marketers who are in the know on what matters at the nexus of marketing, agencies, media and technology. Powered mostly by Human Intelligence (HI).
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Podcasting for Introverts | How to Start a Podcast & Podcasting Tips for Introvert Entrepreneurs, Solopreneurs, & Online Coaches
Julia Levine | The Podcast Teacher™ (Podcasting Coach)
Are you an introverted entrepreneur, solopreneur, small business owner, or online coach who wants to expand your reach, establish authority, and grow your business? You're in the right place! Your podcast host is Julia Levine, also known as The Podcast Teacher™. As an introvert, entrepreneur, and educator, she believes that podcasting is the best way to build an audience, establish yourself as an expert, and grow your business…all without social media! Julia spent over 10 years as an element ...
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The Virtual CISO Podcast is a frank discussion that provides the very best information security advice and insights for Security, IT and Business leaders. If you’re looking for the latest strategies, tips, and trends from seasoned information security practitioners, want no-B.S. answers to your biggest security questions, need a perspective on how your peers are addressing the same issues, or just simply want to stay informed and proactive, then welcome to the show. Our moderator, John Verry ...
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36. Podcasting Discoverability Strategies: Less Marketing and More Listeners! (POP: Speculative Fiction Writing Made Simple)
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Do you wonder how to get your show discovered without turning into a 24/7 marketer? In this episode, I sit down with Heather Davis, host of the Speculative Fiction Writing Made Simple podcast, to dive deep into optimizing her show's visibility. We discuss the power of adding subtitles to episode titles, the importance of focusing on one primary key…
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Episode 185 - Peloton Guide price drop, Peloton Nutrition tease, PSNY water leak, Becs Gentry Great World Race & more
55:01
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Welcome to Episode 185 of Pelo Buddy TV, an unofficial Peloton podcast & Peloton news show. This week we cover the following topics: The Peloton Guide has permanently changed in price to $95. In a recent interview, Peloton teased nutrition as a potential new line of business. More people have started to get the Custom Audio Mix slider on their devi…
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Episode 893: Why you should install Apple's public betas--and why you should avoid them
35:36
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The public betas for iOS and iPadOS 18, and macOS Sequoia are coming, and you might be waiting to install them. But is that really a good idea? In this episode of the Macworld Podcast, we talk about why you should and why you should avoid them.By IDG
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35. Does Your Podcast Need a Trailer? Podcasting Tips for Making a Great First Impression!
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Spoiler alert: yes! In this episode, I dive into the nitty-gritty of podcast trailers, explaining why they’re a key tool for both launching and promoting your show. Plus, I'll share my top six tips to make sure your trailer hits the mark! Thinking about starting a podcast? Grab my free Podcast Roadmap: 10 Simple Steps to Launch Your Own Podcast (No…
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Episode 184 - Callie Gullickson returning to Peloton in September, barbell workouts soon? Hannah C & Callie writing books & more
55:31
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Welcome to Episode 184 of Pelo Buddy TV, an unofficial Peloton podcast & Peloton news show. This week we cover the following topics: The Taylor Swift Tortured Poets Department series took place this week. Callie Gullickson said she plans to return to Peloton this September. Callie Gullickson is rumored to be writing a book called “Mocktail Hour” Ha…
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Episode 141: Stopping Business Email Compromise with a Novel Malicious File Reconstruction Approach
38:22
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In this episode of The Virtual CISO Podcast, your host, John Verry, engages in a conversation with Aviv Grafi, CTO and founder of Votiro, as they discuss innovative solutions to combat business email compromise. Join us as we discuss: The mechanisms of business email compromise How malicious files are used in cyberattacks The limitations of traditi…
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Episode 892: Your hot takes on the Apple Vision Pro, thin MacBooks, iPads being iPads, and more
36:58
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You have thoughts about the world of Apple, and we’re going to talk about them on the show! It’s going to be a good one, so tune into the Macworld Podcast!By IDG
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34. Podcasting Clarity: Defining Your Audience and Message (POP: Freedom Before FI)
20:21
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Do you struggle to get your target audience to listen to your show? It's a common struggle among podcasters. In today's episode, I chat with Greg, host of the Freedom Before FI podcast, and create a Podcast Optimization Plan (POP). We discuss content delivery, along with messaging and SEO strategy to attract his audience. Tune in to hear my tips fo…
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From CMO to seven boards: Former Westfield, PepsiCo exec John Batistich's view on marketing from the top, why ageism hits marketers, not finance and talking customer over brand counters marketing’s cost ...
44:22
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Former PepsiCo, Kimberly-Clark, Interbrand and Westfield [now Scentre Group] marketer John Batistich transitioned to company board roles ahead of most – he’s now a non-executive director (NED) and advisor to seven boards, including the listed buy now pay later firm Zip Co, Muffin Break Bakeries and Jamaica Blue Cafes’ parent company FoodCo, Melbour…
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Episode 183 - No live classes on Wednesdays, Tobias Heinze left Peloton, All remaining instructors have signed new contracts & more
52:31
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Welcome to Episode 183 of Pelo Buddy TV, an unofficial Peloton podcast & Peloton news show. This week we cover the following topics: There will no longer be live Peloton classes on Wednesdays (plus Thursday for London). German instructor Tobias Heinze left Peloton at the end of June. A new statement says that all remaining Peloton instructors have …
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Episode 891: The mystery of iPhone battery life, solved!
44:41
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On this episode of the Macworld Podcast, we talk about iPhone battery life--the problems we run into, what to do about them, and what to do to make sure the battery stays healthy for a long time.By IDG
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Mi3 launches FY2025 Marketing & Customer Benchmarks - 105 companies, $3bn in marketing spend: Three-speed marketing emerges; customer KPI’s surge, c-suite cred rises, what next for agencies and AI’s early ...
40:29
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A deep, senior marketer study and report by Mi3, The Australian Marketing Institute (AMI), Qualtrics and Tumbleturn finds hard evidence across 105 top marketers responsible for $3bn-plus of budgets of an emergent three-speed marketing economy and upended KPIs and priorities. There are big question marks in key sectors such as retail around the effe…
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33. Podcasting FAQs: Should You Add Video to Your Podcast? And Other Questions!
21:47
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Uh oh...I've gone unscripted! This week, I'm answering some of the most frequently asked questions during my Podcasting 101 Workshops, including if you need to do video for your podcast and whether or not it's a good idea to use ChatGPT to help you with your episodes. Thinking about starting a podcast? Grab my free Podcast Roadmap: 10 Simple Steps …
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IRS Liens: How to get an IRS Lien off your real estate or property you own
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Today we talk about getting your IRS lien released from your physical real estate or property and the process of doing that. Most people don't know about self-releasing, timeframes, what hinders getting the release and how to get it released FAST and recorded with the county. Doing this allows you to sell your property and keep the proceeds.…
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Episode 182 - Last class for Kristin, Ross & Kendall, Lil Jon at Peloton, Tortured Poets Department Ride & more
38:57
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Welcome to Episode 182 of Pelo Buddy TV, an unofficial Peloton podcast & Peloton news show. This week we cover the following topics: The last classes for Kendall Toole, Kristin McGee, and Ross Rayburn took place this week. There are now some “Greatest Hits” class collections highlighting a few of the best classes from Ross, Kendall, and Kristin. Ma…
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Episode 140: DIB/CMMC Cybersecurity – Interesting Observations from a Significant Study
47:44
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Join us for an engaging episode of the Virtual CISO Podcast with host John Verry. This episode features Chris Petersen, co-founder of LogRhythm and current CEO of Radical. Chris brings over two decades of experience in cybersecurity, offering deep insights into the industry's challenges and advancements. In this episode, we'll explore: - The surpri…
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Pressure cooker: Ecom harder, more expensive, marketers cut martech, brand spend and pile into performance, if not smart strategies in place you could pay more for less in FY25 – Simon Ryan
31:09
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RyanCap CEO Simon Ryan says 50 per cent of clients are “shifting a lot more money into search, digital and online video” as they scramble for immediate results and short-term sales going into FY25. Stubbornly high interest rates and crunched consumers mean major brand spending is likely off the cards for the foreseeable. “Any marketer going into a …
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What’s going on with Apple’s next phone, the iPhone 16? That’s in this episode of the Macworld Podcast!By IDG
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32. What's a Podcasting "Download'? Stats Tracking, Benchmarks, and What Really Matters
20:52
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Podcast stats can be really confusing...what exactly IS a 'download'??? In today's episode, I'm breaking it down and keeping it as simple as possible. We’re talking about where to find podcast stats, which ones to look at, and why they matter. Resources mentioned: Buzzsprout (Affiliate Link): https://www.buzzsprout.com/?referrer_id=1950787 Apple Po…
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The pro-consumer privacy lobby speaks - and why the Federal Government listens on privacy reform clampdowns for cleanrooms, hashed emails, geolocation, loyalty data trading and new definitions of personal ...
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There’s little contention today that the pro-consumer privacy lobby is winning the war over industry on privacy reform - they’re informed on industry techniques, loaded with compelling consumer research and aligned entirely on the need for a clampdown on the collection and use of an individual’s online data trail. Former NSW Deputy Privacy Commissi…
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Episode 181 - Kristin McGee leaving Peloton, Instructor Contract Negotiations, Shoutout Video Clips Emailed, Density Training 2 Program & more
39:13
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Welcome to Episode 181 of Pelo Buddy TV, an unofficial Peloton podcast & Peloton news show. This week we cover the following topics: Kristin McGee has announced that she is leaving Peloton. A statement from Peloton attributes Ross, Kristin, and Kendall all leaving due to contract negotiations. Peloton has added a new feature where they will email v…
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Association Credential Programs with Heather McNair
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Our guest this episode is Heather McNair, CEO of Cloud Generation. Heather has had a long career working on association communities and credentialing programs. Heather also shares how Higher Logic Thrive Credentialing can help associations administer their certification, certificate, and credential programs. In one example. Heather shares how an as…
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Episode 889: iPadOS 18, watchOS 11, visionOS 2, and more from WWDC24
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This week we continue our follow-up coverage of Apple’s Worldwide Developers Conference with a discussion about iPadOS 18, watchOS 11, visionOS 2, and the stuff Apple didn’t tell us about! It’s all in this episode of the Macworld Podcast! Be sure to listen in!By IDG
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31. What is Podcast SEO? Podcasting Tips to Get Your Show Discovered Faster!
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Have you ever wondered how new listeners find your podcast? Or how to make sure your show pops up in the player's search results? In this episode, I dive into the world of podcast search engine optimization (SEO) and give you 3 essential steps to ensure that your show gets discovered! Thinking about starting a podcast? Grab my free Podcast Roadmap:…
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Ex-UM privacy chief lifts lid: Google has ‘captured’ trade associations and holdcos, personalisation-precision a ‘fallacy’ based on ‘garbage’ data reaching 'fake people'
47:48
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Just how accurate is the user data being traded by advertisers, agencies and data firms in the $700bn global digital advertising system? The former Chief Privacy Officer of UM in the US, Arielle Garcia, is exasperated - it’s garbage she says and to prove it Garcia recently accessed her profile from an ad tech vendor and found she was in “500 differ…
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Episode 180 - Kendall Toole leaving Peloton, Cody Rigsby's new contract, Guide form feedback beta, Pace Targets for Tread, Benchmark runs & row & more
1:08:33
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Welcome to Episode 180 of Pelo Buddy TV, an unofficial Peloton podcast & Peloton news show. This week we cover the following topics: Kendall Toole has announced she is leaving Peloton, and her last class is June 29th. Cody Rigsby shared that he has signed a new contract with Peloton. There are now pace target classes available for the Peloton Tread…
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Episode 888: Apple Intelligence, iOS 18, macOS Sequoia, and more from WWDC24
52:22
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On this episode of the Macworld Podcast, we dive deep into the highlights from Apple’s Worldwide Developers Conference. What will it be like to use Apple Intelligence, what stood out with iOS 18 and macOS Sequoia?By IDG
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Reclaiming kids from algorithms: Hyundai signs up to '36 Months' campaign, raising legal age to 16 for social media access - Nova’s Wippa and Finch’s Galluzzo urge more brands to walk purpose talk in likely ...
40:24
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Hyundai is the first brand - with some bravery - to have signed on to the 36 Months campaign to lift the minimum age for social media accounts from 13 to 16, launched by Nova Radio’s Michael ‘Wippa’ Wipfli and Rob Galluzzo, the boss of production company Finch. 36 months is the time a teen will reclaim from social media between 13 and 16 years. Gal…
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30. Do Podcasters Need an Email List? Podcasting Tips to Level Up Your Community with Robbin Kent
21:45
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Email marketing and podcasting can go hand in hand to build a community of loyal fans. In today's episode, I'm joined by my biz bestie, Robbin Kent. She's an expert in email marketing and she shares some of her best tips for engagement, storytelling, and subject lines. Connect with Robbin: www.RobbinKent.com Online Courses Made Easy Podcast Thinkin…
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Episode 139: How adding Crisis Management to your Incident Response Plan can save your bacon?
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Join us for an engaging episode of the Virtual CISO Podcast with host John Verry. This episode features Kevin Dinino, President of KCD PR, who delves into the critical aspects of crisis management and communications. Kevin brings over 20 years of experience in guiding companies through the complexities of strategic communications, particularly in t…
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Episode 887: What will happen at Apple's WWDC24?
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The most anticipated Apple event of 2024 starts next week! What should we expect at WWDC24? What are we hoping for? That’s coming up on this episode of the Macworld Podcast!By IDG
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29. Podcasting Challenges? Are You Facing Self Doubt and Imposter Syndrome?
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Are you letting self-doubt sabotage your podcasting journey? I've been there! In today's episode, I'm sharing my vulnerable and current experience with it, how I’m handling it, and how you can too! Resources Mentioned: Episode 5: What If Nobody Listens? Overcoming ‘What If’ Podcasting Fears SIGN UP FOR A FREE 1:1 PODCAST GROWTH CALL: www.ThePodcast…
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‘Angry religious fights’: Salesforce global President and CMO Ariel Kelman on re-engineering attribution from last touch to ‘deep learning’ model; why B2B market will follow and an AI-powered rebound is ...
27:37
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A year ago Ariel Kelman boomeranged back to Salesforce after a decade helming global marketing for the likes of Amazon Web Services and Oracle. As global President and CMO of the $200bn+ customer tech giant, he’s wasted little time shaking things up – and Kelman’s view that Salesforce had “lost our focus on sales pipeline and on marketing really be…
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Episode 179 - Emma Lovewell on Tread, Ben & Leanne are married, Peloton Guide inventory writedown & more
43:17
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Welcome to Episode 179 of Pelo Buddy TV, an unofficial Peloton podcast & Peloton news show. This week we cover the following topics: Emma Lovewell is the newest Tread coach and has a new “Crush Your Climb” series. Peloton has shared they wrote down around $9.1 million worth of Peloton Guide inventory. Leanne & Ben were married in an intimate ceremo…
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Out of home will be ‘20% programmatic within two years’, as ecom, retail, food, entertainment target brand and performance – but buying on CPMs alone misguided
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A year ago programmatic sales were just 2 per cent of QMS’ business. By the year-end, says Head of Programmatic, Laura Wall, it will be double digits. She says the market is starting to move, and latest SMI data, with pDOOH up 100 per cent in Q1, underlines that trend. Kinesso’s Chief Media Activations Officer, Michael Whiteside, thinks even that r…
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Episode 886: Why are you excited about Apple WWDC24?
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We’ve heard rumors and reports about what Apple may do at its Worldwide Developers Conference, and we were wondering, what do you, the readers of Macworld and the listeners of this podcast, what do you think?By IDG
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Our guest this episode is Higher Logic's Chief Technology Officer, Conor Sibley, who has spent three decades at influential companies designing and managing Internet scale platforms. He has intimate knowledge of emerging technologies and is part of the team leading the development of Higher Logic’s own AI toolset. We talk about the ways AI applicat…
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In this episode of Deliverability Defined, Alyssa and Melissa answer frequently asked questions about domain reputation, handling spam complaints, understanding the promotions tab, reasons for declining open rates, the implications of blocklists, the impact of unsubscribes, and much more. In this episode: [06:48] - What are the best ways to improve…
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28. Podcasting Tips to Create Click-Worthy Podcast Cover Art
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Do you judge a podcast by its cover? Most listeners do, and unfortunately, bad cover art could cause your show to get glossed over. In today's episode, I'm sharing my best tips for creating cover art that gets clicked! Resources Mentioned: https://99designs.com/podcast-cover-design Host your podcast with Buzzsprout: https://www.buzzsprout.com/?refe…
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Episode 178 - Reduced member classes from London, No More Diddy music, Peloton's Global Refinancing
53:15
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Welcome to Episode 178 of Pelo Buddy TV, an unofficial Peloton podcast & Peloton news show. This week we cover the following topics: There will be less classes with members from London starting July 1. Peloton announced a “Global Refinancing” which will see them raise $1.4 billion. Peloton announced they will no longer use Sean “Diddy” Combs’ music…
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A little alarming’: ACCC net widens in latest data products and services report to breaches, fines, enforcement and consumer ‘harm’ beyond privacy reform – ID hashing, location data, clean rooms face more ...
58:39
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It’s not sexy but like AI, it’s going to affect your job – and your company. Another salvo in the fast approaching privacy regime set for tabling in parliament in August was fired last week by the ACCC around how personal information is collected and used by data firms – Experian, Nielsen, Publicis-owned Epsilon and Woolworths-owned Quantium were a…
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Advertisers Opt for News Corp Australia’s Budget-Matching Test to Demonstrate Outcomes Impact of Intent Connect Over Cookies
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News Corp’s first party tech build is now at point where the publisher will match spend from customers using its new platform and run it in parallel with a standard cookie-based approach to prove it delivers much bigger reach and more sales. Via a “privacy compliant” approach using its first party data and data matching via the likes of Google, Liv…
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Episode 885: What to expect from Apple in 2025
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We haven’t even reached the midpoint of 2024, and Apple’s Worldwide Developers Conference is in a few weeks, but we’re already seeing unofficial reports on some of Apple’s plans for 2025. So we’re talking about those reports on today’s episode.By IDG
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While a lead magnet might seem insignificant, creating a high-quality and high-impact offer requires some strategic planning. An effective lead magnet provides a solution that's both valuable and efficient, which creates trust and lays the groundwork for a loyal subscriber base. In this episode of Deliverability Defined, Alyssa and Melissa discuss …
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27. Repurpose Podcasting Content to Expand Your Reach
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Ever feel like you're burning the candle at both ends? That has been my reality for longer than I'd like to admit. But, I'm making some changes to work smarter, not harder! In today's episode, I share some strategies to repurpose your podcasting content. The FREE Podcasting 101 Workshop is returning in June! Save your spot by heading to www.ThePodc…
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'Focused completely on the wrong thing’: B2B marketing set for a ‘renaissance' if marketers, sales teams decouple from individual lead ‘obsession' to the buyer groups who influence a company purchase
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In most B2B businesses lead generation, or individual qualified "lead gen” more accurately, is at the core of business marketing - certainly for the tech sector. The merits of focusing on groups of buyers influential in a large corporate purchase over an individual executive is not new, but what is has a veteranB2B marketing analyst warning that al…
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Episode 177 - lululemon commercials in Peloton classes + takeover weekend, Jess & Selena Floor Bootcamp program, Hannah Frankson is not leaving & more
1:13:47
1:13:47
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Welcome to Episode 177 of Pelo Buddy TV, an unofficial Peloton podcast & Peloton news show. This week we cover the following topics: Peloton is now showing a commercial for lululemon apparel before some classes. There is a lululemon members weekend that is taking over all classes for 2 days at PSNY. Bloomberg reports that Peloton is in the process …
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Episode 138: Is Consuming SaaS an Information Security Faustian Bargain? w/ William Eshagh
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By John Verry
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CommBank, Westpac, Suncorp, McDonald’s and KFC show market how to crack women’s sport sponsorship as audiences climb, engagement outpoints men’s
27:55
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The likes of CommBank, Westpac, Suncorp, McDonald’s and KFC are showing the rest of the market how to do women’s sports beyond just slapping on a logo – and it’s paying off in spades, according to GroupM Chief Investment Officer Mel Hey and Foxtel Media Head of Sport NSW, Caitlin O’Meara. But while existing men’s code sponsors are migrating spend i…
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Episode 884: M4 benchmarks, stronger iPad Pros, iPadOS 17.5, and more
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How fast is Apple’s new M4 chip? What’s the cost of breaking the screen for the new iPads? Was Apple’s latest ad oppressive? We talk about the latest iPad news in this episode of the Macworld Podcast!By IDG
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